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Hi, I’m Irina Tassya. I’m based in Bantul, Yogyakarta, Indonesia, where I blend hospitality leadership with creative storytelling to build engaging brands and communities. From running Hope Eatery to collaborating with global brands as a content creator, I’m passionate about turning ideas into experiences that resonate with diverse audiences. With a psychology background from Sanata Dharma University and experience in education and catering, I enjoy connecting people, programs, and brands to deliver meaningful results for clients and communities.…Hi, I’m Irina Tassya. I’m based in Bantul, Yogyakarta, Indonesia, where I blend hospitality leadership with creative storytelling to build engaging brands and communities. From running Hope Eatery to collaborating with global brands as a content creator, I’m passionate about turning ideas into experiences that resonate with diverse audiences. With a psychology background from Sanata Dharma University and experience in education and catering, I enjoy connecting people, programs, and brands to deliver meaningful results for clients and communities.

Irina Tassya

Content Creator, Content Producer, Video Editor, +4

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Hi, I’m Irina Tassya. I’m based in Bantul, Yogyakarta, Indonesia, where I blend hospitality leadership with creative storytelling to build engaging brands and communities. From running Hope Eatery to collaborating with global brands as a content creator, I’m passionate about turning ideas into experiences that resonate with diverse audiences. With a psychology background from Sanata Dharma University and experience in education and catering, I enjoy connecting people, programs, and brands to deliver meaningful results for clients and communities.…Hi, I’m Irina Tassya. I’m based in Bantul, Yogyakarta, Indonesia, where I blend hospitality leadership with creative storytelling to build engaging brands and communities. From running Hope Eatery to collaborating with global brands as a content creator, I’m passionate about turning ideas into experiences that resonate with diverse audiences. With a psychology background from Sanata Dharma University and experience in education and catering, I enjoy connecting people, programs, and brands to deliver meaningful results for clients and communities.

Available to hire

Hi, I’m Irina Tassya. I’m based in Bantul, Yogyakarta, Indonesia, where I blend hospitality leadership with creative storytelling to build engaging brands and communities. From running Hope Eatery to collaborating with global brands as a content creator, I’m passionate about turning ideas into experiences that resonate with diverse audiences.

With a psychology background from Sanata Dharma University and experience in education and catering, I enjoy connecting people, programs, and brands to deliver meaningful results for clients and communities.

Skills

Copywriting

Childrens Book Illustration

Social Media Design

Voiceover

Experience Level

Copywriting

Expert

Work Experience

Business Owner at Hope Eatery

September 1, 2024 - Present

Spearheaded the growth of Hope Eatery, establishing it as a top-rated cafe for the academic and professional community. Drove approximately IDR 20M monthly revenue through integrated digital sales strategies on GoFood, GrabFood, and ShopeeFood, supplemented by a strong offline presence and high customer retention evidenced by consistent reservations.

Content Creator

May 1, 2023 - October 1, 2024

Creative Content Creator with a proven track record of high-impact collaborations. Partnered with industry leaders like Ovomaltine, Nubiko, and Nagatomi Kids by blending strategic storytelling with authentic brand communication across multiple social platforms.

Owner / Operator at Transit Catering

February 1, 2016 - January 1, 2018

Independently managed a successful catering business, securing high-volume contracts for large-scale university events (Orientation/OSPEK) and faculty programs. Earned the trust of prestigious clients, including the Chief of the Yogyakarta Regional Police (Kapolda DIY), by consistently delivering premium service quality and ensuring client satisfaction.

Teacher at Kinderstation School Cahaya Bangsa Utama

July 1, 2015 - February 1, 2016

Successfully implemented effective early childhood learning programs, significantly enhancing student engagement and socio-emotional development. Applied curriculum-based creative activities and established positive communication with parents to foster optimal child development.

Content Creator at Independent / Freelance

May 1, 2023 - October 1, 2024

Creative Content Creator with a track record of high-impact collaborations. Partnered with industry leaders like Ovomaltine, Nubiko, and Nagatomi Kids by blending strategic storytelling with authentic brand communication across multiple social platforms.

Transit Catering Owner at Transit Catering

February 1, 2016 - January 1, 2018

Independently managed a successful catering business, securing high-volume contracts for large-scale university events (Orientation/OSPEK) and faculty programs. Earned the trust of prestigious clients, including the Chief of the Yogyakarta Regional Police (Kapolda DIY), by delivering premium service quality and ensuring client satisfaction.