I'm a Creative and data-driven Social Media Marketing Specialist with hands-on experience developing engaging content strategies and optimising digital platforms for measurable growth. I have a track record of increasing audience engagement by 25% and improving conversion rates by 15% through targeted content planning and performance analysis. I'm skilled in visual storytelling, brand positioning, and audience growth strategies that transform social media platforms into revenue-generating channels. I'm passionate about creative expression and excited to support artists in building vibrant, business-ready Instagram brands that convert followers into loyal buyers.

Saksham Nigam

I'm a Creative and data-driven Social Media Marketing Specialist with hands-on experience developing engaging content strategies and optimising digital platforms for measurable growth. I have a track record of increasing audience engagement by 25% and improving conversion rates by 15% through targeted content planning and performance analysis. I'm skilled in visual storytelling, brand positioning, and audience growth strategies that transform social media platforms into revenue-generating channels. I'm passionate about creative expression and excited to support artists in building vibrant, business-ready Instagram brands that convert followers into loyal buyers.

Available to hire

I’m a Creative and data-driven Social Media Marketing Specialist with hands-on experience developing engaging content strategies and optimising digital platforms for measurable growth. I have a track record of increasing audience engagement by 25% and improving conversion rates by 15% through targeted content planning and performance analysis.

I’m skilled in visual storytelling, brand positioning, and audience growth strategies that transform social media platforms into revenue-generating channels. I’m passionate about creative expression and excited to support artists in building vibrant, business-ready Instagram brands that convert followers into loyal buyers.

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Language

English
Fluent

Work Experience

Sales and Marketing Specialist at Leisure Training Ireland
October 1, 2024 - December 1, 2024
Developed and executed social media content strategies aligned with brand identity, increasing engagement by 25% across digital platforms. Created platform-specific content for Instagram and web channels to enhance visibility and strengthen audience interaction. Built and optimised segmented email campaigns, improving conversion rates by 15% through targeted messaging and audience analysis. Conducted competitor and trend research to refine content themes and strengthen digital positioning. Monitored engagement metrics and KPIs using analytics tools to drive continuous optimisation and audience growth.
Sales Associate at Essilor Luxottica
September 1, 2024 - Present
Promotional campaigns and visual brand storytelling initiatives; engaged directly with customers to understand buying behaviour and preferences, informing targeted messaging strategies. Exceeded individual sales targets by 35% through strong communication and visually compelling product presentation.

Education

Master of Science in Digital Marketing at Dublin City University
September 1, 2023 - October 1, 2024
Marketing Communication Lead (MSc Digital Marketing Practicum Project) at SQT Training Ltd
January 11, 2030 - February 24, 2026
Google Ads Specialist (MSc Digital Marketing Capstone Project) at Children’s Books Ireland
January 11, 2030 - February 24, 2026

Qualifications

Google Ads Specialist (MSc Digital Marketing Capstone Project)
January 11, 2030 - February 24, 2026
Marketing Communication Lead (MSc Digital Marketing Practicum Project)
January 11, 2030 - February 24, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Retail, Software & Internet