I'm Katterine Rodríguez, a corporate communications strategist with over 10 years of experience in corporate communications and organizational strategy. I design frameworks that strengthen reputations, clarify positioning, and drive long-term growth. My focus spans sustainability, carbon markets, stakeholder engagement, and the digital ecosystem. I help organizations shift from reactive messaging to proactive, structured communications aligned with business goals. I believe clear positioning builds authority and trusted, consistent communications across senior leadership, regulators, partners, and the media. Based in Calgary, I collaborate with cross-functional teams to deliver impact-driven outcomes.

Katterine Rodríguez

I'm Katterine Rodríguez, a corporate communications strategist with over 10 years of experience in corporate communications and organizational strategy. I design frameworks that strengthen reputations, clarify positioning, and drive long-term growth. My focus spans sustainability, carbon markets, stakeholder engagement, and the digital ecosystem. I help organizations shift from reactive messaging to proactive, structured communications aligned with business goals. I believe clear positioning builds authority and trusted, consistent communications across senior leadership, regulators, partners, and the media. Based in Calgary, I collaborate with cross-functional teams to deliver impact-driven outcomes.

Available to hire

I’m Katterine Rodríguez, a corporate communications strategist with over 10 years of experience in corporate communications and organizational strategy. I design frameworks that strengthen reputations, clarify positioning, and drive long-term growth. My focus spans sustainability, carbon markets, stakeholder engagement, and the digital ecosystem.

I help organizations shift from reactive messaging to proactive, structured communications aligned with business goals. I believe clear positioning builds authority and trusted, consistent communications across senior leadership, regulators, partners, and the media. Based in Calgary, I collaborate with cross-functional teams to deliver impact-driven outcomes.

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Experience Level

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Communications Coordinator at BIO FIX BIC Consulting
January 1, 2020 - January 1, 2024
Led corporate communications strategy; designed and implemented integrated communications aligned with growth objectives; strengthened brand positioning in voluntary carbon markets; managed digital ecosystem (website, social media, audio-visual content, thought leadership); supported executive positioning and high-level stakeholder communications; led content production across press, institutional, and commercial channels.
Board Member at ASOCARBONO
January 1, 2023 - January 1, 2024
Contributed to strategic direction and governance decisions; promoted alliances with companies, regulators, and communities.
Journalist – Green Business Office at MAD S (Ministerio de Ambiente y Desarrollo Sostenible)
January 1, 2019 - December 31, 2019
Developed editorial content for sustainability initiatives; produced press releases and multimedia content; supported visibility of green business and climate initiatives.
Editorial Planner / Editor at Axio ma Communications
January 1, 2015 - January 1, 2017
Led editorial planning for print and digital publications; coordinated multidisciplinary production teams; managed client positioning strategies and publication cycles.
Editorial Lead / Editor at Gerente Magazine
January 1, 2017 - January 1, 2019
Led editorial leadership and content operations for a leading Bogotá-based publication.

Education

Bachelor's Degree in Social Communication at Universidad Santo Tomás, Bogotá, Colombia
January 11, 2030 - January 1, 2012
Specialization in Multimedia Project Management at Universidad Santo Tomás, Bogotá, Colombia
January 11, 2030 - January 1, 2016
Diploma in Digital Marketing at Universidad de los Andes, Bogotá, Colombia
January 11, 2030 - January 1, 2020
Diploma in Digital Journalism at Tecnológico de Monterrey (ITESM), México D.F.
January 11, 2030 - January 1, 2016

Qualifications

Diploma in Digital Marketing
January 11, 2030 - January 1, 2020
Diploma in Digital Journalism
January 11, 2030 - January 1, 2016
Specialization in Multimedia Project Management
January 11, 2030 - January 1, 2016
Bachelor's Degree in Social Communication
January 11, 2030 - January 1, 2012

Industry Experience

Media & Entertainment, Government, Non-Profit Organization, Professional Services