Hi, I’m Emerald Lay, a Product Designer with a focus on user-centered digital and immersive experiences. I enjoy storytelling and interaction design that gives designs a unique edge, especially in agile environments. I collaborate with cross-functional teams—developers, stakeholders, and project leads—to deliver intuitive, scalable solutions. I have a solid foundation in usability, interaction design, and front-end literacy (HTML, CSS, JavaScript), with a passion for accessibility and human-centered design.

Emerald Lay

Hi, I’m Emerald Lay, a Product Designer with a focus on user-centered digital and immersive experiences. I enjoy storytelling and interaction design that gives designs a unique edge, especially in agile environments. I collaborate with cross-functional teams—developers, stakeholders, and project leads—to deliver intuitive, scalable solutions. I have a solid foundation in usability, interaction design, and front-end literacy (HTML, CSS, JavaScript), with a passion for accessibility and human-centered design.

Available to hire

Hi, I’m Emerald Lay, a Product Designer with a focus on user-centered digital and immersive experiences. I enjoy storytelling and interaction design that gives designs a unique edge, especially in agile environments.

I collaborate with cross-functional teams—developers, stakeholders, and project leads—to deliver intuitive, scalable solutions. I have a solid foundation in usability, interaction design, and front-end literacy (HTML, CSS, JavaScript), with a passion for accessibility and human-centered design.

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Experience Level

Expert
Expert

Work Experience

Digital Content & XR Assistant at SilVR Adventures
November 1, 2025 - Present
Leading end-to-end design and development for an aged care VR training prototype, embedding UX principles from concept to deployment, while using AI to streamline production. Applied Lean UX to rapidly prototype and test user journeys, collaborated with stakeholders and software providers to validate decisions and resolve constraints.
UX/UI Intern at Studio AGDX
March 1, 2024 - July 1, 2025
Worked on interactive and immersive VR and digital experiences for real clients, applying human-centered design and iterative prototyping in a mixed agile-waterfall environment, to create engaging, accessible experiences.
Team Lead and UX/UI Designer at Designer Unknown
November 1, 2023 - October 1, 2024
Led a multidisciplinary team in delivering an immersive AI-driven exhibition experience, organized design sprints and stakeholder alignment, developed spatial wireframes and hologram interactions, and balanced creative exploration with structured UX decisions.
Freelance Graphic Designer at Self-Employed
December 1, 2019 - Present
Delivered brand and digital design solutions for local and international clients, translating business requirements into visual systems, collaborating with stakeholders to refine messaging, and managing multiple projects end-to-end.

Education

Bachelor of Design (Digital Experience and Interaction Design) with Minor in Animation and Game Design at Curtin University
February 1, 2022 - July 1, 2025

Qualifications

Adobe Express Ambassador
January 1, 2025 - February 25, 2026
NCP - Singapore Curtin University
January 1, 2024 - February 25, 2026

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services, Other

Experience Level

Expert
Expert

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