Hi, I’m Sruthy Sreekumar, a creative and results-driven Marketing & Content professional based in Utrecht, Netherlands, with 3.5+ years of experience across Instagram, LinkedIn, YouTube, and multi-channel campaigns. I blend aesthetics with performance metrics to grow brand presence, and I excel in Canva, Mailchimp, and AI-powered tools to shape engaging content and data-driven campaigns. I’m organized, proactive, and adept at coordinating large campaigns and events, including national-scale activations. I enjoy turning ideas into compelling experiences that resonate with audiences and thrive in fast-paced environments.

Sruthy Sreekumar

Hi, I’m Sruthy Sreekumar, a creative and results-driven Marketing & Content professional based in Utrecht, Netherlands, with 3.5+ years of experience across Instagram, LinkedIn, YouTube, and multi-channel campaigns. I blend aesthetics with performance metrics to grow brand presence, and I excel in Canva, Mailchimp, and AI-powered tools to shape engaging content and data-driven campaigns. I’m organized, proactive, and adept at coordinating large campaigns and events, including national-scale activations. I enjoy turning ideas into compelling experiences that resonate with audiences and thrive in fast-paced environments.

Available to hire

Hi, I’m Sruthy Sreekumar, a creative and results-driven Marketing & Content professional based in Utrecht, Netherlands, with 3.5+ years of experience across Instagram, LinkedIn, YouTube, and multi-channel campaigns. I blend aesthetics with performance metrics to grow brand presence, and I excel in Canva, Mailchimp, and AI-powered tools to shape engaging content and data-driven campaigns.

I’m organized, proactive, and adept at coordinating large campaigns and events, including national-scale activations. I enjoy turning ideas into compelling experiences that resonate with audiences and thrive in fast-paced environments.

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Language

English
Fluent
Dutch
Beginner

Work Experience

Marketing & Operations Manager at Lifology
May 1, 2021 - January 1, 2025
Planned, created, and managed content for Instagram, Facebook, LinkedIn, and YouTube maintaining a consistent visual identity, on-brand tone, and regular posting schedule across all platforms. Produced short-form video content including Reels, product demos, awareness videos, and stories that contributed to a 30% increase in brand visibility. Collaborated with designers using Canva, Figma, Midjourney, and AI tools to develop ad creatives, improving content production efficiency by 40%. Wrote captions and copy for social posts, email campaigns, brochures, and product launches. Managed content calendar and posting schedules. Coordinated influencer collaborations, giveaways, and national campaigns; managed outreach and post-campaign reporting. Supported product launches for flagship product Career Super Hero and coordinated offline activations.

Education

MBA – Human Resource Management & Marketing at SCMS Cochin School of Business, India
January 1, 2019 - January 1, 2021
B.Com – Finance and Taxation at Assumption College, India
January 1, 2015 - January 1, 2018

Qualifications

Google Ads Certification
January 11, 2030 - February 25, 2026
Google Analytics (GA4)
January 11, 2030 - February 25, 2026
Google Tag Manager
January 11, 2030 - February 25, 2026
Google Fundamentals of Digital Marketing
January 11, 2030 - February 25, 2026
HubSpot SEO Certification
January 11, 2030 - February 25, 2026
Agile Project Management (HP LIFE)
January 11, 2030 - February 25, 2026
Digital Marketing Fundamentals
January 11, 2030 - February 25, 2026

Industry Experience

Media & Entertainment, Professional Services, Education