Available to hire
Hi, I’m Darryl Jonckheere. I’m a design leader with 20+ years of experience shaping brand identity, visual storytelling, and editorial-quality presentation design. I specialize in translating complex ideas into clear, investor-ready narratives and cohesive design systems that build trust and credibility.
I partner with founders and leadership teams to audit, restructure, and redesign pitch decks, elevating both story and visual impact. Proficient in Figma, I thrive in fast-paced, collaborative environments and enjoy shaping high-impact decks that communicate a brand’s mission with clarity, confidence, and impact.
Experience Level
Language
English
Fluent
Work Experience
Freelance Design Director
October 1, 2025 - PresentEmbedded with client teams to lead brand, product, and integrated marketing initiatives across digital, social, print, experiential, and OOH channels. Directed creative strategy and design execution from brief through delivery, ensuring clarity, cohesion, and design integrity across multi-channel campaigns. Acted as senior design partner to stakeholders, translating business objectives into scalable, cross-platform creative solutions. Provided hands-on leadership, mentoring, and design quality oversight across distributed teams.
Associate Director of Design, Creative Services at Zoomer
July 1, 2015 - September 1, 2025Directed creative and design for multi-platform campaigns across Zoomer’s flagship properties, including Vision TV, Zoomer Radio, Classical FM, Zoomer Magazine, ideacity, and CARP. Led creative and design for the 20th anniversary of Moses Znaimer’s ideacity conference, assuming full ownership from an external agency. Core member of the CARP strategic planning team, leading rebranding initiative, advocacy campaign, and digital transformation efforts. Directed design and production for virtual conferences and live-streamed events produced on accelerated timelines for digital audiences. Integrated AI tools into creative workflows to accelerate ideation and elevate execution quality.
Design Lead at Jibestream
January 1, 2014 - January 1, 2015Led design for a $20M proof-of-concept wayfinding kiosk application for the U.S. Department of Veteran Affairs, in partnership with Vecna Technologies. Established UX/UI documentation, wireframing standards, and accessibility practices across mobile and kiosk platforms. Directed design of pilot wayfinding applications for Amgen Pharmaceuticals and Washington Real Estate Investment Trust. Conducted ADA compliance and usability research; partnered closely with development teams through QA and implementation.
Design Lead at Yabsta Digital
January 1, 2012 - January 1, 2014Led agency rebrand and improved client discovery, briefing and delivery processes. Pitched concepts, supported RFPs, and partnered with sales on scoping, estimation, and analytics. Managed project pipelines, coordinated design and development resources, and provided QA support. Led and mentored a small hybrid/remote creative team; recruited talent to expand development capabilities.
Art Director / Designer at OSL Marketing
January 1, 2005 - January 1, 2011Contributed to national campaigns for Yum! Brands, Bayer, Pepsi-QTG Canada, ConAgra Foods, The Dial Corporation, and Dare Foods. Created motion graphics and 3D product visualizations for digital marketing initiatives.
Industrial Designer at DesignCentric
January 1, 2000 - January 1, 2004Independent Industrial Designer delivering consumer, commercial, and retail-focused design development for consultancies, manufacturers, and global brands. Contributed to end-to-end product design initiatives spanning research, concept ideation, ergonomic studies, mechanical and aesthetic prototyping, preliminary CAD and working drawings. Collaborated cross-functionally with mechanical engineers, sales, and marketing teams to translate user, business, and technical requirements into manufacturable design solutions. Produced concept sketches, 3D models, renderings, animations, and technical illustrations to support design development and client presentations. Supported early UI/UX modeling across physical and digital touchpoints.
Freelance Design Director at Self-employed / Freelance
October 1, 2025 - PresentEmbedded with client teams to lead brand, product, and integrated marketing initiatives across digital, social, print, experiential, and OOH channels. Directed creative strategy and design execution from brief through delivery, ensuring clarity, cohesion, and design integrity across multi-channel campaigns. Acted as senior design partner to stakeholders, translating business objectives into scalable, cross-platform creative solutions. Provided hands-on leadership, mentoring, and design quality oversight across distributed teams.
Education
Information Technology Studies at Ryerson University
January 1, 2004 - January 1, 2005Industrial Design (Honours) at Humber College Institute of Technology
January 1, 1997 - January 1, 2000Information Technology Studies at Ryerson University
January 1, 2004 - January 1, 2005Industrial Design, Honours Graduate at Humber College Institute of Technology
January 1, 1997 - January 1, 2000Information Technology Studies at Ryerson University
January 1, 2004 - December 31, 2005Industrial Design - Honours at Humber College Institute of Technology
January 1, 1997 - December 31, 2000Qualifications
Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Education
Experience Level
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