I’m a Taiwanese–South African, junior social media manager, content creator, and a BCom Digital Marketing graduate based in Cape Town. I have a strong passion for beauty, fashion, travel and lifestyle. My multicultural background and my never-ending curiosity to learn and grow give me a unique lens when approaching the social media space. This allows me to craft work that is inclusive, authentic, and globally relevant. I bring a Gen Z perspective and a digital marketing foundation, and I have developed a strong knowledge and understanding of how social media marketing resonates with modern, diverse audiences. My goal is to help brands grow their digital presence by tailoring to their needs and challenges, in order to build trust and drive measurable results.

Katty House

I’m a Taiwanese–South African, junior social media manager, content creator, and a BCom Digital Marketing graduate based in Cape Town. I have a strong passion for beauty, fashion, travel and lifestyle. My multicultural background and my never-ending curiosity to learn and grow give me a unique lens when approaching the social media space. This allows me to craft work that is inclusive, authentic, and globally relevant. I bring a Gen Z perspective and a digital marketing foundation, and I have developed a strong knowledge and understanding of how social media marketing resonates with modern, diverse audiences. My goal is to help brands grow their digital presence by tailoring to their needs and challenges, in order to build trust and drive measurable results.

Available to hire

I’m a Taiwanese–South African, junior social media manager, content creator, and a BCom Digital Marketing graduate based in Cape Town.

I have a strong passion for beauty, fashion, travel and lifestyle. My multicultural background and my never-ending curiosity to learn and grow give me a unique lens when approaching the social media space. This allows me to craft work that is inclusive, authentic, and globally relevant. I bring a Gen Z perspective and a digital marketing foundation, and I have developed a strong knowledge and understanding of how social media marketing resonates with modern, diverse audiences. My goal is to help brands grow their digital presence by tailoring to their needs and challenges, in order to build trust and drive measurable results.

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Language

English
Fluent
Chinese
Fluent

Work Experience

Junior Social Media Manager at Reel Ads SA
January 1, 2025 - Present
Managed end-to-end social media accounts, including content planning, strategy, paid advertising, posting, caption writing, and community engagement. Monitored insights and analytics to optimize content strategy and support Meta Ads performance, driving engagement and audience growth. Led creative direction for campaigns, including concept development and on-site shoots to ensure brand-aligned content. Coordinated approvals and revisions with clients and internal teams. Managed daily community engagement including DMs and comments. Sourced and briefed influencers and creators to ensure smooth campaign execution. Achieved follower growth: TikTok +1,100 in one month and Instagram +1,311 in three months through targeted content and strategy.

Education

Bachelor of Commerce in Digital Marketing at Vega School (The Independent Institute of Education)
January 1, 2023 - January 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet