I'm a Digital Communication student with hands-on experience leading groups and managing online communities of over 100,000 users. I’ve driven monetization and active moderation strategies to sustain healthy, engaged spaces while aligning digital activity with organizational goals. I excel in public speaking, digital marketing, persuasive communication, and international lead generation. I also leverage generative AI tools, web analytics, and agile methodologies to optimize digital assets and deliver measurable results.

Mayra Alejandra Marín Rojas

I'm a Digital Communication student with hands-on experience leading groups and managing online communities of over 100,000 users. I’ve driven monetization and active moderation strategies to sustain healthy, engaged spaces while aligning digital activity with organizational goals. I excel in public speaking, digital marketing, persuasive communication, and international lead generation. I also leverage generative AI tools, web analytics, and agile methodologies to optimize digital assets and deliver measurable results.

Available to hire

I’m a Digital Communication student with hands-on experience leading groups and managing online communities of over 100,000 users. I’ve driven monetization and active moderation strategies to sustain healthy, engaged spaces while aligning digital activity with organizational goals. I excel in public speaking, digital marketing, persuasive communication, and international lead generation. I also leverage generative AI tools, web analytics, and agile methodologies to optimize digital assets and deliver measurable results.

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Language

Spanish; Castilian
Fluent
English
Advanced
Italian
Beginner

Work Experience

Digital Communication Lead at Commujeres (University of Valladolid)
February 1, 2026 - June 1, 2026
Lead X (formerly Twitter) account management and website content updates, aligning the organization’s digital narrative with organizational goals. Produce strategic communication assets and visual content to enhance the organization’s digital positioning.
Digital Presence Analyst at Strategic Digital Consultant
September 1, 2025 - December 1, 2025
Conducted a comprehensive digital audit for a local business, identifying key strengths and weaknesses within their online ecosystem. Developed a strategic improvement plan focused on optimizing brand identity and digital touchpoint efficiency. Presented actionable solutions to stakeholders to enhance online visibility and customer engagement.
Digital Community & Monetization Manager at Freelance
January 1, 2023 - October 1, 2025
Managed a digital ecosystem with an aggregate audience of +125,000 users, leading content strategy and active moderation. Achieved monetization of digital assets by optimizing platform algorithms and analyzing performance metrics. Executed the creation of audiovisual and written content designed to maximize audience engagement and retention. Supervised community guideline enforcement across large-scale groups (+100k members). Increased follower count by 25% within a six-month period through organic strategy.
International Lead Generation Specialist at Automotive Dealership (USA)
October 1, 2024 - April 1, 2025
Drove qualified traffic from social media channels (TikTok, Instagram, Facebook) to physical points of sale, resulting in direct conversions. Completed successful sales closings through digital persuasion strategies and social selling techniques. Managed international client relationships, ensuring professional and personalized communication throughout the pre-sales process.

Education

B.A. in Digital Communication at University of Valladolid, Segovia, Spain
September 1, 2025 - June 1, 2029
High School Diploma in Social Sciences at I.E.S Comuneros de Castilla, Burgos, Spain
September 1, 2023 - June 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet, Other