Skills
Experience Level
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Sr. SEO & GEO Specialist & Team Lead at O2 Digital SEO Agency
January 1, 2022 - PresentLed the SEO team, created and planned the overall SEO strategy and tactics, and presented strategy, activity, and monthly performance reports to clients. Explained the rationale behind strategies to clients. Performed SEO and GEO audits, including technical audits on AI-generated content, ensured proper crawl/indexing, and optimized content for search algorithms. Conducted company, market, and competitor research; managed content optimization, on-page, and off-page SEO; improved website structure and metadata; oversaw backlink acquisition; optimized Google My Business and Bing Places. Implemented GEO technical initiatives, including LLM-based sitemaps and Markdown-based content publication. Drove social media presence improvements and overall brand consistency through prompt engineering for generative tools.
SEO Specialist at Eco-fridge UK ltd
February 1, 2020 - January 1, 2022Conducted SEO audits, content optimization, and technical SEO. Improved website structure, meta tags, and image optimization. Performed keyword research, wrote blog posts and external articles, and expanded social media presence. Built backlinks, optimized Google My Business, and managed reviews. Analyzed SERP performance and produced regular reports.
SEO Specialist at Doctor SEO
November 1, 2014 - January 1, 2020Technical website analysis, page-speed optimization, and content optimization. Restructured website architecture and on-page elements. Conducted keyword research, authored articles for blogs and external sites, and maintained social media presence. Acquired top-quality DoFollow backlinks, managed reviews, and performed SERP analysis and reporting.
SEO Specialist freelancer at Freelancer
September 1, 2010 - November 1, 2014Technical website analysis, page-speed optimization, content optimization, site structure and on-page improvements. Performed keyword research, wrote articles for blogs and external sites, maintained social media presence, and acquired backlinks (top-quality and DoFollow). Managed reviews and conducted SERP analysis and reporting.
Financial Analyst & Business Loan Officer at ProCredit Bank
May 1, 2007 - September 1, 2010Analyzed financial data, assessed loan applications, prepared risk assessments, and supported banking operations.
Chief Cashier at Ritzio Entertainment
December 1, 2004 - May 1, 2007Managed cash operations and reconciliations, supervised staff, and ensured accurate cash handling and customer service.
Education
Qualifications
Bachelor's Degree
January 11, 2030 - February 28, 2026Industry Experience
Media & Entertainment, Professional Services, Software & Internet
Skills
Experience Level
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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