Digital Advertising Specialist at Remote / Freelance

Created static and short video creatives, social media posts and ads for e-commerce and service-based clients, including supplementary brands. Developed monthly content plans and provided targeting recommendations. Posted and scheduled content via a social media management tool. Analyzed campaign performance and provided detailed reports to clients, offering insights and optimization strategies. Collaborated with design teams and clients to create engaging content tailored to target audiences.

Key Account Manager at Degordian Digital Advertising Agency, Belgrade

Campaign planning and strategy for social media campaigns. Monitored campaign performance across platforms, analyzing key metrics to optimize results. Provided reports and insights to clients. Created social media content for clients including Be ko, Mercator Center, and Roda Center. Oversaw the design and development of digital assets for clients including Mercator Center and Actavis.