Available to hire
Hi, I’m William Langhorne, a results-driven sales and marketing professional with over 30 years of experience leading teams, building direct marketing campaigns, and driving revenue growth across retail, telecommunications, and B2B sectors. I started in transit advertising and telemarketing, setting records and shaping high-performance teams, and I’ve continued to lead and train people while growing businesses through strategic direct marketing and account management.
I hold a BA in Journalism from Ryerson University and have written training manuals, direct mail content, and sales scripts. I thrive in startup and growth environments, enjoy mentoring others, and love turning complex processes into scalable systems that deliver measurable results.
Skills
Experience Level
Expert
Language
English
Advanced
Work Experience
Ambassador F2F at BC Children's Hospital
July 1, 2025 - PresentThank donors for support and upsell; donor engagement activities; double quota.
Hardware & Construction Associate at Home Depot Canada
October 1, 2022 - PresentHelp customers with building and mechanical projects requiring specialised knowledge of materials, hardware and adhesives.
Maintenance Supervisor at Clayton Enterprises
October 1, 2020 - May 31, 2022Repair all constructed spaces floor to ceiling for landlords; operate snow plow; install doors and lock sets; unplug drains.
Owner at Boulevard
January 1, 2020 - July 31, 2020Selling five year Natural Gas and Electricity contracts; earned $70,000 from Jan 1 to Mar 15, 2020; paused due to COVID-19 social distancing.
Regional Manager at Ontario Wholesale Energy Gas & Electric
January 1, 2014 - December 31, 2019Managed regional inside/outside sales; 1.65M and 2.9M-dollar quarters in 2015 and 2016; six first-place months in year; promoted to Trainer, then Outside Regional Manager; wrote $1,085,600 Outside Sales in Apr 2018.
Sales Associate at Leon’s Furniture
January 1, 2013 - December 31, 2014Enabled customers to make informed buying decisions regarding furniture and appliances.
Owner at Victoria Direct Marketing
January 1, 2005 - December 31, 2012Sales agents for controlled circulation newsletters; sold print advertising directly to retailers and business owners; wrote profiles, did pre-press layout, published newsletters bi-monthly.
Supervisor Staff Development at ARC Accounts Recovery Corporation
January 1, 2001 - December 31, 2003A U.S. and Canada-wide collection agency; managed a team of ten rookie collectors; authored a 400-page training manual; trained new hires; team averaged 127% of rising monthly target for eleven months.
Sales Manager at B & C List
January 1, 1995 - December 31, 2000Charitable publishing and print advertising sales; started brand-new medium (Blind Monitor Magazine); built telemarketing staff; achieved $900,000 annual billing; renewals management.
Sales Manager at B & C List
January 1, 2004 - December 31, 2004Continuation of charitable publishing and print advertising sales; renewals and new donors; built telemarketing operation.
Sales Territory Manager at Ultramatic Canada Corporation
January 1, 2003 - December 31, 2003Closing rate 100% for several months; company provided 2 appointments per day; when appointment quality deteriorated, started my own business.
Sales Representative at Western Shores Direct Marketing
January 1, 1994 - December 31, 1995Creation and fulfillment of direct mail campaigns; telemarketing follow-up; reported to President of the B.C. Direct Marketing Association.
Store Associate - Hardware at Home Depot Canada
October 1, 2021 - PresentHelp customers with building and mechanical projects requiring specialised knowledge of materials, hardware and adhesives.
Maintenance Supervisor at Clayton Enterprises Ltd.
October 1, 2020 - September 30, 2021Repair all constructed spaces floor to ceiling for landlords. Operate snow plow. Install doors and lock sets. Unplug drains.
Owner at Boulevard - Hamilton, ON
January 1, 2019 - December 31, 2020Selling five year Natural Gas and Electricity contracts. Earned $70,000 in the period before COVID-19 social distancing; grew client base via direct marketing and contract negotiations.
Regional Manager at Ontario Wholesale Energy - Toronto, ON
January 1, 2014 - January 1, 2019Led inside/outside sales, achieved multiple first-place quarters (1.65M and 2.9M in 2015 and 2016); promoted to Trainer, then Outside Regional Manager; authored outside sales script.
Owner at Victoria Direct Marketing - Victoria, BC
January 1, 2005 - December 31, 2012Sales agents for controlled circulation newsletters; direct mail targeting; wrote business profiles and prepared pre-press layouts.
Sales Manager at B & C List - Vancouver, BC
January 1, 1995 - January 1, 2000Charitable publishing and print advertising sales; started the Blind Monitor Magazine; interviewed, hired and trained 63 telemarketers; managed $900,000 annual billings; launched the BC University Review; wrote all telemarketing scripts and sales support material.
Sales Manager at B & C List - Vancouver, BC
January 1, 2004 - December 31, 2004Returned to lead telemarketing and sales operations.
Sales Representative at Western Shores Direct Marketing - Vancouver, BC
January 1, 1994 - January 1, 1995Creation and fulfillment of direct mail campaigns, including telemarketing follow up. The owner & President of the BC DMA described me as the best telemarketer he has met.
Supervisor Staff Development at ARC Accounts Recovery Corp. - Vancouver, BC
January 1, 2001 - December 31, 2003A U.S. and Canada-wide collection agency. Led a team of ten rookies; wrote a 400-page training manual; trained new hires to sell the benefits of paying debts. Team averaged 127% of a rising monthly target over eleven months.
Supervisor Staff Development at ARC Accounts Recovery Corp. - Vancouver, BC
January 1, 2005 - December 31, 2005Rejoined ARC; supervised staff in a Canada-wide/US-wide collection operation.
Telemarketing Supervisor at Rogers Cable
January 1, 1984 - PresentLed telemarketing initiatives and earned a personal reference letter signed by Ted Rogers.
Education
Bachelor's Degree in Journalism at Ryerson University
September 1, 1987 - January 1, 1991DCS / DEC in Certified Public Relations at Ryerson University
January 1, 1988 - December 31, 1989DCS / DEC in Investing 101 at Sheridan College
January 1, 1982 - December 31, 1982DCS / DEC in Communication Effectiveness at Sheridan College
January 1, 1979 - December 31, 1980Industry Defining Corporate Skills Training in Professional Selling Skills & Coaching at XEROX Corporation
January 1, 1979 - December 31, 1981Bachelor's Degree in Journalism at Ryerson University
September 1, 1987 - January 1, 1991DCS / DEC Certificate in Public Relations at Ryerson University
January 1, 1988 - January 1, 1989DCS / DEC in Investing 101 at Sheridan College
January 1, 1982 - January 1, 1982DCS / DEC in Communication Effectiveness at Sheridan College
January 1, 1979 - January 1, 1980Qualifications
Need Satisfaction Selling - Professional Selling Skills & Coaching 1 & 2
January 1, 1979 - March 1, 2026Industry Experience
Energy & Utilities, Media & Entertainment, Retail, Education, Professional Services, Telecommunications
Skills
Experience Level
Expert
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