Hi, I’m Bay Towey Keys, a marketing professional with hands-on experience delivering integrated digital campaigns across organic social, paid media, email marketing, CRM, and PR. I have a strong background in content strategy and analytics, and I enjoy turning ideas into campaigns that move the needle. I’m highly driven, a fast learner, and results-focused. I work well independently, take initiative, and continuously look for ways to optimise performance.

Bay Towey

Hi, I’m Bay Towey Keys, a marketing professional with hands-on experience delivering integrated digital campaigns across organic social, paid media, email marketing, CRM, and PR. I have a strong background in content strategy and analytics, and I enjoy turning ideas into campaigns that move the needle. I’m highly driven, a fast learner, and results-focused. I work well independently, take initiative, and continuously look for ways to optimise performance.

Available to hire

Hi, I’m Bay Towey Keys, a marketing professional with hands-on experience delivering integrated digital campaigns across organic social, paid media, email marketing, CRM, and PR. I have a strong background in content strategy and analytics, and I enjoy turning ideas into campaigns that move the needle.

I’m highly driven, a fast learner, and results-focused. I work well independently, take initiative, and continuously look for ways to optimise performance.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Fluent
French
Fluent

Work Experience

Intern at The SEENG Group
February 1, 2024 - April 1, 2024
UGC creators sourcing & vetting; Social content planning; Data accuracy & validation
Marketing Assistant at Blend Creating
February 1, 2025 - December 1, 2025
Creating social content; supporting email campaigns; reporting & analytics; CRM data updates; assisting with campaign execution; Canva design
Marketing Executive at Blend
December 1, 2025 - Present
Social media strategy & content planning; content ideation & copywriting; End-to-end campaign planning (full-funnel); Paid media management (LinkedIn & Google Ads); GA4 analytics & optimization; Google Tag Manager tracking setup; HubSpot CRM; PR campaign planning & press releases

Education

French Baccalaureate at Institut de Mongazon, Angers, France
January 11, 2030 - July 1, 2021
BA (Hons) Fashion Public Relations and Communication at University of the Arts London
September 1, 2021 - June 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment