Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Ayushi Damwani. I’m a Senior Regional Performance Marketer focused on fintech and app-first growth, shaping multi-market paid acquisition strategies and privacy-first attribution across South Asia, Southeast Asia, and beyond. I lead cross-channel initiatives, optimize funnels, and partner with product and creative teams to drive scalable, measurable impact across budgets and regions. As a growth-driven marketer, I combine data-led experimentation with creative storytelling to lower CAC, boost paid users, and build robust attribution ecosystems (AppsFlyer, SKAN, MMM, GA4) that stand up in privacy-first environments. I’m excited to connect with teams aiming to accelerate growth, improve lifecycle engagement, and expand into new markets.…Hi, I’m Ayushi Damwani. I’m a Senior Regional Performance Marketer focused on fintech and app-first growth, shaping multi-market paid acquisition strategies and privacy-first attribution across South Asia, Southeast Asia, and beyond. I lead cross-channel initiatives, optimize funnels, and partner with product and creative teams to drive scalable, measurable impact across budgets and regions. As a growth-driven marketer, I combine data-led experimentation with creative storytelling to lower CAC, boost paid users, and build robust attribution ecosystems (AppsFlyer, SKAN, MMM, GA4) that stand up in privacy-first environments. I’m excited to connect with teams aiming to accelerate growth, improve lifecycle engagement, and expand into new markets.

Aayushi Damwani

Growth Marketer, Marketing Strategist, Performance Marketer, +2





Hi, I’m Ayushi Damwani. I’m a Senior Regional Performance Marketer focused on fintech and app-first growth, shaping multi-market paid acquisition strategies and privacy-first attribution across South Asia, Southeast Asia, and beyond. I lead cross-channel initiatives, optimize funnels, and partner with product and creative teams to drive scalable, measurable impact across budgets and regions. As a growth-driven marketer, I combine data-led experimentation with creative storytelling to lower CAC, boost paid users, and build robust attribution ecosystems (AppsFlyer, SKAN, MMM, GA4) that stand up in privacy-first environments. I’m excited to connect with teams aiming to accelerate growth, improve lifecycle engagement, and expand into new markets.…Hi, I’m Ayushi Damwani. I’m a Senior Regional Performance Marketer focused on fintech and app-first growth, shaping multi-market paid acquisition strategies and privacy-first attribution across South Asia, Southeast Asia, and beyond. I lead cross-channel initiatives, optimize funnels, and partner with product and creative teams to drive scalable, measurable impact across budgets and regions. As a growth-driven marketer, I combine data-led experimentation with creative storytelling to lower CAC, boost paid users, and build robust attribution ecosystems (AppsFlyer, SKAN, MMM, GA4) that stand up in privacy-first environments. I’m excited to connect with teams aiming to accelerate growth, improve lifecycle engagement, and expand into new markets.

Available to hire

Hi, I’m Ayushi Damwani. I’m a Senior Regional Performance Marketer focused on fintech and app-first growth, shaping multi-market paid acquisition strategies and privacy-first attribution across South Asia, Southeast Asia, and beyond. I lead cross-channel initiatives, optimize funnels, and partner with product and creative teams to drive scalable, measurable impact across budgets and regions.
As a growth-driven marketer, I combine data-led experimentation with creative storytelling to lower CAC, boost paid users, and build robust attribution ecosystems (AppsFlyer, SKAN, MMM, GA4) that stand up in privacy-first environments. I’m excited to connect with teams aiming to accelerate growth, improve lifecycle engagement, and expand into new markets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Senior Regional Performance Marketer at LemFi (Series B Global FinTech)

January 1, 2024 - Present

Own multi-channel acquisition and growth across paid social, programmatic, and affiliate channels. Manage $200K+ monthly paid media budgets across India, UAE, UK, US, Canada, and EU. Reduce CAC and CPSU by over 70% via funnel optimization, audience strategy refinement, and high-LTV creatives. Drove 50-70% MoM growth in total paid users and lifecycle-driven metrics. Set up paid attribution using AppsFlyer and postbacks with hands-on experience across SKAN, AEM, and MMM in privacy-first environments. Lead cross-market growth and collaborate with product, design, and analytics teams to align budgets, experiments, and GTM strategies.

Growth & Product Marketer at Aspora (Vance) – Series B FinTech

January 1, 2021 - January 1, 2023

Led growth and product marketing across multiple geographies (London, UAE, India). Built and executed scalable GTM plans, ran multi-channel acquisition, and established lifecycle-driven campaigns. Optimized paid and organic channels, contributed to product positioning and marketplace growth, and set up attribution frameworks to measure CAC, LTV, and ROAS.

CEO & President at AIESEC (Global Non-Profit for Youth) – App Acquisition & ASO Funnel & Conversion Optimization

January 1, 2017 - January 1, 2021

Led digital marketing strategy for youth-centered initiatives, overseeing acquisition funnels, conversion optimization, and global campaigns. Drove overall growth, managed budgets, and shaped digital marketing and analytics practices across the organization.