Hi, I’m Lois Rowntree. I’m a confident and highly motivated events professional with hands-on experience in sales, coordination, and event management across hospitality and independent projects. I recently graduated with a degree in Events Management with Marketing from the University of Brighton, and I’ve built a strong foundation working with dynamic venues and leading my own brand. In my current role as Sales and Events Executive at BrewDog, I coordinate large-scale corporate functions and private hires, driving revenue through proactive sales and exceptional client service. I also support venue marketing by maximising social media activity and providing toolkits to deliver engaging programmes. As founder of Walls Promotions and a freelance promoter, I’ve developed partnerships, curated events, built strong client relationships, and grown audiences across Brighton.

Lois Rowntree

Hi, I’m Lois Rowntree. I’m a confident and highly motivated events professional with hands-on experience in sales, coordination, and event management across hospitality and independent projects. I recently graduated with a degree in Events Management with Marketing from the University of Brighton, and I’ve built a strong foundation working with dynamic venues and leading my own brand. In my current role as Sales and Events Executive at BrewDog, I coordinate large-scale corporate functions and private hires, driving revenue through proactive sales and exceptional client service. I also support venue marketing by maximising social media activity and providing toolkits to deliver engaging programmes. As founder of Walls Promotions and a freelance promoter, I’ve developed partnerships, curated events, built strong client relationships, and grown audiences across Brighton.

Available to hire

Hi, I’m Lois Rowntree. I’m a confident and highly motivated events professional with hands-on experience in sales, coordination, and event management across hospitality and independent projects. I recently graduated with a degree in Events Management with Marketing from the University of Brighton, and I’ve built a strong foundation working with dynamic venues and leading my own brand.

In my current role as Sales and Events Executive at BrewDog, I coordinate large-scale corporate functions and private hires, driving revenue through proactive sales and exceptional client service. I also support venue marketing by maximising social media activity and providing toolkits to deliver engaging programmes. As founder of Walls Promotions and a freelance promoter, I’ve developed partnerships, curated events, built strong client relationships, and grown audiences across Brighton.

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Language

English
Fluent

Work Experience

Sales and Events Executive + content creator at BrewDog UK and Waterloo Bars
November 1, 2024 - Present
Arranging and coordinating events for BrewDog UK Bars of up to 1,700 guests. Supplied 62 bars with comprehensive toolkits to deliver consistent weekly and monthly programmes and events, ensuring brand alignment and engaging customer experiences across locations. Drive the bar’s social media activity by shaping on-brand content and overseeing content planning, scheduling, engagement, and analytics. Supported six London sites with strategic guidance and tailored marketing campaigns to drive footfall, increase engagement, and maximise revenue opportunities. Managed multiple inboxes for reservations and enquiries to maximize sales and ensured seamless client communication. Coordinated podcast session bookings to deliver a smooth client experience.
Events Coordinator at Rockwater
November 1, 2023 - November 1, 2024
Supervised ongoing enquiries for exclusive and semi-exclusive events; developed original concepts and planned every detail for membership events. Met with clients and practitioners to organize events; created proposals and event sheets; served as the main point of contact from enquiry to post-event feedback. Handled invoicing and payments; collaborated on promotional strategies and packages; oversaw social media management across two accounts; stayed updated on industry trends to adapt reservation strategies accordingly. Built relationships with corporate clients and events agencies to drive bookings; evaluated event success and submitted reports.
Founder at Walls Promotions
November 1, 2023 - Present
Founded Walls Promotions, curating and promoting vibrant music events in the local Brighton community. Built partnerships with local businesses, venues, and sponsors; managed artist bookings, venue selection, marketing campaigns, ticketing, and logistics; nurtured relationships with artists and provided platforms for exposure and development. Implemented promotional strategies across social media, email marketing, and grassroots channels to engage audiences and build brand loyalty. Managed the company finances, budgeting, and revenue streams to ensure profitability and sustainability.
Freelance Live Music Promoter at Ground Up Media
August 1, 2024 - Present
Assisted in distributing promotional materials for live music events across Brighton and Hove. Engaged with the public to raise awareness of local gigs, music festivals, and events. Promoted events during high-traffic periods, including weekends and evenings, targeting crowds at venues and streets. Developed knowledge of the local music scene and contributed to advertising campaigns for independent and national promoters and venues.
Band Manager at Hot Juice
January 1, 2024 - Present
Directed all aspects of band management, including booking tours, negotiating contracts, handling logistics, and developing promotional strategies to increase engagement and ticket sales. Built relationships with venues, event organizers, and industry contacts; managed finances including travel, accommodations, and equipment; coordinated rehearsals and merchandise logistics.
Marketing and Social Media Officer at Connected Brighton
January 1, 2022 - April 1, 2024
Managed social media across Instagram, Facebook, Twitter, and LinkedIn; developed digital marketing strategies; strong writing and editing skills for compelling content. Designed graphics and visuals for social media posts; used analytics tools to track and optimize marketing metrics; maintained brand identity and implemented brand strategies across channels.
Shift Manager/ Events Supervisor at Flour Pot Bakery
June 1, 2022 - November 1, 2023
Maintained the events inbox and responded to enquiries; managed the Flour Pot Studios events diary; coordinated staffing, equipment, and supplies for events; collaborated with kitchen and bakery management to ensure high-quality product and timely delivery; promoted the function room via social media and local advertising; ensured events ran smoothly from start to finish.
Vice President of the Events Society at University of Brighton
September 1, 2022 - May 1, 2024
Managed society profile page and email; organized and promoted society socials, events, and meetups; coordinated setup, access, and content on social platforms; communicated with members via social media and email; planned and executed events and ensured maximum participation.
Assistant Front of House Cafe Manager at Nauti but ice
November 1, 2018 - August 1, 2021
Promoted from Front of House to Assistant Manager; managed cleaning rosters; served 200+ customers per day; supervised 2-7 staff; improved FOH productivity and customer service; fostered positive working environment.
Counter Assistant at Porthleven Fish & Chips
May 1, 2017 - November 1, 2018
Catering and counter service assistant; contributed to smooth cafe operations and customer service.
Catering Assistant at Flambards
June 1, 2016 - August 1, 2018
Catering assistant responsibilities in hospitality settings.

Education

Events Management with Marketing (2:2) at University of Brighton
January 11, 2030 - August 1, 2023
Travel and Tourism Diploma at Helston Community College
January 11, 2030 - March 3, 2026
GCSE at Helston Community College
January 11, 2030 - March 3, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Education, Professional Services