Serving at the intersection of wellbeing and creativity. For the past seven years, I have been building several brands rooted in intention: Badhaus, building gut brands. Guided by empathy and understanding, I craft brand identities that are grounded in emotional connection. I began my journey in Belgium and, three years ago, expanded my business to Zürich. Just six months after settling in Zürich and beginning to establish my presence in the Swiss professional scene, my life shifted profoundly: my mother was diagnosed with incurable cancer. My focus moved from professional growth in Switzerland to being fully present and caring for her back home. This challenging period demanded deep self-care, resilience, and conscious presence, not only to carry myself, but to support the ones I love. As a creator, I noticed this shift in my own needs and recognized a gap in the market. I chose to transform this experience into an opportunity to build something meaningful: a passion project with purpose. This led me to found The Ridge Studio: a women’s wellbeing hub dedicated to cultivating true care, empowerment, and a sense of belonging. Built on the core pillar of reaching high while staying grounded, the studio supports women of all ages in connecting with their inner selves and unlocking their fullest potential. It is a sanctuary rooted in conscious movement, mindful reflection, and nurturing practices for the mind, body, and soul. Serving at the intersection of wellbeing and creativity is not just something I express. It’s a way of life that continually inspires me to embody it more fully each day.

Dagmar Tureluren

Serving at the intersection of wellbeing and creativity. For the past seven years, I have been building several brands rooted in intention: Badhaus, building gut brands. Guided by empathy and understanding, I craft brand identities that are grounded in emotional connection. I began my journey in Belgium and, three years ago, expanded my business to Zürich. Just six months after settling in Zürich and beginning to establish my presence in the Swiss professional scene, my life shifted profoundly: my mother was diagnosed with incurable cancer. My focus moved from professional growth in Switzerland to being fully present and caring for her back home. This challenging period demanded deep self-care, resilience, and conscious presence, not only to carry myself, but to support the ones I love. As a creator, I noticed this shift in my own needs and recognized a gap in the market. I chose to transform this experience into an opportunity to build something meaningful: a passion project with purpose. This led me to found The Ridge Studio: a women’s wellbeing hub dedicated to cultivating true care, empowerment, and a sense of belonging. Built on the core pillar of reaching high while staying grounded, the studio supports women of all ages in connecting with their inner selves and unlocking their fullest potential. It is a sanctuary rooted in conscious movement, mindful reflection, and nurturing practices for the mind, body, and soul. Serving at the intersection of wellbeing and creativity is not just something I express. It’s a way of life that continually inspires me to embody it more fully each day.

Available to hire

Serving at the intersection of wellbeing and creativity.

For the past seven years, I have been building several brands rooted in intention: Badhaus, building gut brands. Guided by empathy and understanding, I craft brand identities that are grounded in emotional connection. I began my journey in Belgium and, three years ago, expanded my business to Zürich.

Just six months after settling in Zürich and beginning to establish my presence in the Swiss professional scene, my life shifted profoundly: my mother was diagnosed with incurable cancer. My focus moved from professional growth in Switzerland to being fully present and caring for her back home. This challenging period demanded deep self-care, resilience, and conscious presence, not only to carry myself, but to support the ones I love.

As a creator, I noticed this shift in my own needs and recognized a gap in the market. I chose to transform this experience into an opportunity to build something meaningful: a passion project with purpose.

This led me to found The Ridge Studio: a women’s wellbeing hub dedicated to cultivating true care, empowerment, and a sense of belonging. Built on the core pillar of reaching high while staying grounded, the studio supports women of all ages in connecting with their inner selves and unlocking their fullest potential. It is a sanctuary rooted in conscious movement, mindful reflection, and nurturing practices for the mind, body, and soul.

Serving at the intersection of wellbeing and creativity is not just something I express. It’s a way of life that continually inspires me to embody it more fully each day.

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Language

Dutch
Fluent
English
Advanced
German
Advanced
German
Advanced
French
Advanced

Work Experience

Founder and Creative at Badhaus
January 1, 2019 - Present
Founder and creative lead for Badhaus, shaping brand strategy, visual design and creative direction across a variety of projects.
Marketing Assistant (Internship) at Hostettler AG
April 1, 2018 - May 1, 2018
Supported marketing campaigns and events, contributing to brand communication and market research in Sursee.
Art Director Intern at Dallas Antwerp
December 1, 2018 - January 31, 2019
Internship focusing on art direction and visual storytelling in advertising.
Graphic Designer Intern at Eskader
February 1, 2019 - March 31, 2019
Internship in graphic design contributing to visual materials and layouts.
Co-founder at Kobayashi, Pop-up Agency in advertising
April 1, 2019 - June 30, 2019
Co-founded a pop-up agency delivering advertising campaigns and creative direction.
Marketing Manager at Suzuki World MXGP - Suzuki racing
January 1, 2016 - January 1, 2017
Marketing management for a racing team, coordinating campaigns and communications.
PR Assistant at Dwars, studentpaper university of Antwerp
January 1, 2016 - December 31, 2017
PR support and communications for a student-run publication.
Secretary at Creneau International
June 1, 2016 - July 31, 2016
Administrative roles providing support to international projects.
Internship Graphic Designer at Eskader
February 1, 2019 - March 1, 2019
Supported graphic design tasks, layout and visual asset creation for campaigns.
Internship Art Director at Dallas Antwerp
December 1, 2018 - January 1, 2019
Assisted art direction for campaigns, concept development and visual storytelling.
Internship Marketing Assistant at Hostettler AG
April 1, 2018 - May 1, 2018
Supported marketing activities, campaign coordination and market research.
PR-assistant at Dwars, student paper University of Antwerp
January 1, 2016 - January 1, 2017
Supported public relations and communication efforts for the student newspaper.
Founder at The Ridge Studio
January 1, 2023 - Present
Established a wellbeing hub focused on women's empowerment and mindful practices, integrating movement and community.
Brand Designer at Badhaus
January 1, 2016 - January 1, 2023
Craft brand identities that resonate emotionally and connect with audiences, delivering impactful brand strategies.

Education

Bachelor in Communication at University of Namur
January 1, 2014 - January 1, 2016
Master of Arts in Corporate Communication at Catholic University of Leuven
January 1, 2017 - January 1, 2018
Evening course in graphic design at Center for evening courses Leuven
September 1, 2017 - December 1, 2017
Postgraduate in Advertising at Belgian Advertising School - Thomas Moore
January 1, 2018 - January 1, 2019
Bachelor in Communication sciences at University of Antwerp
January 1, 2016 - January 1, 2017
Bachelor in Communication at University of Namur
January 1, 2014 - January 1, 2016
Bachelor in Communication Sciences at University of Antwerp
January 1, 2016 - January 1, 2017
Master of Arts in Corporate Communication at Catholic University of Leuven
January 1, 2017 - January 1, 2018
Evening course in graphic design at Center for evening courses Leuven
September 1, 2017 - December 1, 2017
Intercultural language program at AFS Hawai’i
February 1, 2018 - March 1, 2018
Postgraduate in Advertising at Belgian Advertising School - Thomas Moore
January 1, 2018 - January 1, 2019
Bachelor's Degree at Design University
January 1, 2010 - January 1, 2013

Qualifications

Intercultural language program
February 1, 2018 - March 1, 2018
Postgraduate in Advertising
January 1, 2018 - January 1, 2019
Graphic Design Certification
January 1, 2014 - January 1, 2015

Industry Experience

Education, Media & Entertainment, Professional Services, Software & Internet, Healthcare