Hi, I’m John Bengtson, a data-driven SEO and AI content strategist who partners with marketing and product teams to boost organic visibility and revenue. I specialize in technical SEO, AI-assisted content creation, and scalable measurement using GA4, Looker Studio, and robust dashboards. I thrive on translating complex data into clear business value and aligning cross-functional teams to ship high-impact initiatives. I’m passionate about disciplined experimentation, prioritizing fixes by impact, and driving measurable improvements in traffic, rankings, and conversions. My collaborative approach helps teams scale content and technical SEO programs that deliver visible business results.

John Bengtson

Hi, I’m John Bengtson, a data-driven SEO and AI content strategist who partners with marketing and product teams to boost organic visibility and revenue. I specialize in technical SEO, AI-assisted content creation, and scalable measurement using GA4, Looker Studio, and robust dashboards. I thrive on translating complex data into clear business value and aligning cross-functional teams to ship high-impact initiatives. I’m passionate about disciplined experimentation, prioritizing fixes by impact, and driving measurable improvements in traffic, rankings, and conversions. My collaborative approach helps teams scale content and technical SEO programs that deliver visible business results.

Available to hire

Hi, I’m John Bengtson, a data-driven SEO and AI content strategist who partners with marketing and product teams to boost organic visibility and revenue. I specialize in technical SEO, AI-assisted content creation, and scalable measurement using GA4, Looker Studio, and robust dashboards. I thrive on translating complex data into clear business value and aligning cross-functional teams to ship high-impact initiatives.

I’m passionate about disciplined experimentation, prioritizing fixes by impact, and driving measurable improvements in traffic, rankings, and conversions. My collaborative approach helps teams scale content and technical SEO programs that deliver visible business results.

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Work Experience

Founder & SEO, AI Consultant at 4 SEO Pros
January 1, 2025 - Present
Founded an AI-focused content strategy, reformatted 15 underperforming blogs and published 8 long-form articles, increasing monthly sessions 110% (2,400 to 5,040). Led technical SEO fixes via Screaming Frog and Google Search Console, improved Core Web Vitals by 40%, expanded indexed pages by 28%, and boosted CTR by 23% through schema deployment on high-traffic pages. Built keyword and content strategy using GA4 and GSC data to tie SEO to lead generation and revenue. Generated 150+ qualified leads via Claude.ai with an 18% outreach response rate and five new client contracts in three months. Refreshed 15 posts, increasing average organic traffic per post by 85% and blog-conversion rate by 42%. Implemented internal linking and Looker Studio dashboards to monitor SEO health and KPIs.
Senior SEO Analyst at TriStar PLM Solutions
February 1, 2021 - January 1, 2025
Catalyzed 130% web traffic growth in 12 months through strategic technical SEO, internal linking experiments, and targeted content expansion. Lifted organic conversions by 75% by producing 200+ AI-generated articles with human oversight. Improved Core Web Vitals by 40% and CTR by 23% through site-wide audits and schema deployment on high-traffic pages. Secured 40+ high-intent keyword rankings in CAD/PLM, launching campaigns to gain market share. Built automated Looker Studio dashboards to monitor SEO roadmaps and KPIs.
Senior SEO Analyst at Gannett Co, Inc./Reach Local
September 1, 2017 - February 1, 2021
Drove technical SEO and content initiatives for 25+ enterprise clients, delivering 65% YoY organic traffic growth and helping 12 sites achieve page 1 rankings. Implemented custom schema markup and dynamic XML sitemaps, increasing rich snippet visibility and crawl efficiency. Built automated dashboards with Salesforce and Google Analytics, reducing reporting time by 50% and freeing time for strategy. Coordinated SEO and PPC to reduce keyword bidding overlap, lowering ad spend by 15% and improving paid and organic ROI.
Digital Marketing/SEO Analyst at GOe3
October 1, 2016 - April 1, 2017
Optimized e-commerce product pages with enhanced descriptions, schema markup, and navigation improvements, lifting add-to-cart rates by 32% and organic e-commerce revenue by 40% within six months. Implemented targeted local SEO for Google Business Profiles, increasing local discovery by 50% and generating over 15 new leads per month via Maps and search.
Digital Marketing/SEO Analyst at Gruber Companies
May 1, 2015 - May 1, 2016
Doubled online sales while reducing monthly ad spend by $7,000 through a blended SEO and PPC strategy. Achieved Google positions 2-4 for priority product pages by restructuring content, improving internal linking, and refining on-page elements, reducing bounce rates from 68% to 42% and increasing conversions by 55% in three months.

Education

Master of Science in Urban & Environmental Planning at Arizona State University
January 11, 2030 - March 3, 2026
Bachelor of Science History-Political Science at Portland State University
January 11, 2030 - March 3, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment