I’m a brand and communication strategist with experience working across startups, cultural projects and established brands. For several years I led brand, marketing and communication at Stip AI, an Italian company developing AI systems for customer service. During that time I worked closely with the founding team on positioning, brand development and communication strategy as the company grew and eventually reached an exit through acquisition. Alongside this role, I’ve collaborated with companies and organizations in sectors such as digital health, renewable energy, hospitality and culture, working on brand positioning, communication strategy, campaigns, social media and digital content. My work focuses on helping organizations clarify how they present themselves and how they communicate complex ideas in a way that feels clear, credible and relevant. I’ve also contributed to cultural initiatives, events and creative projects, working on communication, storytelling and brand development.

I’m a brand and communication strategist with experience working across startups, cultural projects and established brands. For several years I led brand, marketing and communication at Stip AI, an Italian company developing AI systems for customer service. During that time I worked closely with the founding team on positioning, brand development and communication strategy as the company grew and eventually reached an exit through acquisition. Alongside this role, I’ve collaborated with companies and organizations in sectors such as digital health, renewable energy, hospitality and culture, working on brand positioning, communication strategy, campaigns, social media and digital content. My work focuses on helping organizations clarify how they present themselves and how they communicate complex ideas in a way that feels clear, credible and relevant. I’ve also contributed to cultural initiatives, events and creative projects, working on communication, storytelling and brand development.

Available to hire

I’m a brand and communication strategist with experience working across startups, cultural projects and established brands.

For several years I led brand, marketing and communication at Stip AI, an Italian company developing AI systems for customer service. During that time I worked closely with the founding team on positioning, brand development and communication strategy as the company grew and eventually reached an exit through acquisition.

Alongside this role, I’ve collaborated with companies and organizations in sectors such as digital health, renewable energy, hospitality and culture, working on brand positioning, communication strategy, campaigns, social media and digital content.

My work focuses on helping organizations clarify how they present themselves and how they communicate complex ideas in a way that feels clear, credible and relevant.
I’ve also contributed to cultural initiatives, events and creative projects, working on communication, storytelling and brand development.

See more

Language

Italian
Fluent
English
Advanced
Spanish; Castilian
Advanced
Portuguese
Advanced

Work Experience

Chief Marketing Officer at Stip AI
January 1, 2019 - January 1, 2025
Led brand, messaging, and marketing operations for the AI startup; defined positioning, go-to-market, and editorial strategy; aligned brand and product to drive growth post-acquisition.
Brand & Marketing Strategist at Freelance
January 1, 2025 - Present
Independent strategist working with founders, teams, and organizations on brand foundations, positioning, narrative, and go-to-market; built end-to-end marketing function and go-to-market plans for startups and growth-stage companies.
Content Marketing Manager at Italy XP (now Towns of Italy)
January 1, 2017 - January 1, 2019
Led creative strategy and brand activation for global lifestyle and luxury clients; contributed to campaign ideation and experiential marketing initiatives; managed bilingual digital content across channels.
Creative Account Executive at El Baúl de la Piqué
January 1, 2016 - January 1, 2017
Handled client accounts, coordinated creative executions, and supported brand campaigns for diverse clients across campaigns and channels.

Education

Master in Marketing & Advertising Communication at Universidad Carlos III de Madrid (Spain)
January 11, 2030 - January 1, 2017
Bachelor in Political Science & International Relations at Università degli Studi di Roma Tre (Italy)
January 11, 2030 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Other