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I'm Anyonita Green, a growth-focused marketing leader who has built B2B engines across multiple brands and industries. I've delivered 130+ MQLs and generated significant pipeline, shifted teams from B2C to B2B, and improved ROI visibility, lead hygiene, attribution accuracy, and pipeline alignment through data-driven campaigns. As founder of Anyonita Nibbles (Food Marketing Platform) and with a track record across SaaS, housing, healthcare, and cybersecurity, I design multi-channel demand gen, nurture programs, and sales enablement that win attention and convert. I love building teams, aligning marketing with business goals, and sharing learnings to drive ongoing growth.…I'm Anyonita Green, a growth-focused marketing leader who has built B2B engines across multiple brands and industries. I've delivered 130+ MQLs and generated significant pipeline, shifted teams from B2C to B2B, and improved ROI visibility, lead hygiene, attribution accuracy, and pipeline alignment through data-driven campaigns. As founder of Anyonita Nibbles (Food Marketing Platform) and with a track record across SaaS, housing, healthcare, and cybersecurity, I design multi-channel demand gen, nurture programs, and sales enablement that win attention and convert. I love building teams, aligning marketing with business goals, and sharing learnings to drive ongoing growth.

Anyonita Green

Growth Marketer, Brand Strategist, Content Strategist, +2

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I'm Anyonita Green, a growth-focused marketing leader who has built B2B engines across multiple brands and industries. I've delivered 130+ MQLs and generated significant pipeline, shifted teams from B2C to B2B, and improved ROI visibility, lead hygiene, attribution accuracy, and pipeline alignment through data-driven campaigns. As founder of Anyonita Nibbles (Food Marketing Platform) and with a track record across SaaS, housing, healthcare, and cybersecurity, I design multi-channel demand gen, nurture programs, and sales enablement that win attention and convert. I love building teams, aligning marketing with business goals, and sharing learnings to drive ongoing growth.…I'm Anyonita Green, a growth-focused marketing leader who has built B2B engines across multiple brands and industries. I've delivered 130+ MQLs and generated significant pipeline, shifted teams from B2C to B2B, and improved ROI visibility, lead hygiene, attribution accuracy, and pipeline alignment through data-driven campaigns. As founder of Anyonita Nibbles (Food Marketing Platform) and with a track record across SaaS, housing, healthcare, and cybersecurity, I design multi-channel demand gen, nurture programs, and sales enablement that win attention and convert. I love building teams, aligning marketing with business goals, and sharing learnings to drive ongoing growth.

Available to hire

I’m Anyonita Green, a growth-focused marketing leader who has built B2B engines across multiple brands and industries. I’ve delivered 130+ MQLs and generated significant pipeline, shifted teams from B2C to B2B, and improved ROI visibility, lead hygiene, attribution accuracy, and pipeline alignment through data-driven campaigns.

As founder of Anyonita Nibbles (Food Marketing Platform) and with a track record across SaaS, housing, healthcare, and cybersecurity, I design multi-channel demand gen, nurture programs, and sales enablement that win attention and convert. I love building teams, aligning marketing with business goals, and sharing learnings to drive ongoing growth.

Skills

SEO

CRM

Email Marketing

Experience Level

SEO

Expert

CRM

Expert

Email Marketing

Expert

Language

English

Fluent

Work Experience

Marketing Manager at Conexiant

November 1, 2024 - Present

Built the B2B engine across 5 niche brands, delivering 130+ MQLs and £30K attributable revenue in 6 months. Shifted from B2C to B2B, improved ROI visibility, lead hygiene, attribution accuracy, and pipeline alignment. Delivered multi-channel demand-gen campaigns (webinars, eBooks, trade shows) reinforcing brand authority and driving conversions. Implemented audience growth and nurture programs to re-engage 75,000 unengaged subscribers. Created full-event strategy with RACI, ICPs, messaging pillars, and metrics. Line-managed 3 marketers; maintained delivery despite a 50% team reduction. Created sales enablement tools and collateral for commercial teams.

Growth Marketing Manager at Stockport Homes Group

July 1, 2021 - October 1, 2024

Built commercial marketing from zero across 6 subsidiaries (construction, estates, medical tech, energy). Delivered B2B tenders generating £1.5M+ in pipeline. Launched omnichannel campaigns across public-sector and commercial audiences. Introduced measurement frameworks, KPIs, CRM improvements, and lead tracking. Line-managed 2 marketers; collaborated closely with SLT. Won North West Housing Award for Best Comms (2023).

Marketing & Business Development Manager at Head Forward

March 1, 2019 - October 1, 2020

Rebranded and relaunched events arm, increasing attendance by +260%. Introduced CRM and email automation to grow a previously stagnant community. Developed partnerships, social campaigns, and event funnels driving consistent engagement.

Marketing Manager at Secarma

February 1, 2018 - December 1, 2018

Revived dormant direct-marketing strategy resulting in £200k in sales. Supported cybersecurity product campaigns and improved outbound performance.

Marketing Manager at Vitalent

June 1, 2017 - February 1, 2018

Implemented influencer marketing strategy increasing revenue by 34%.

Marketing Manager at Confetti

August 1, 2014 - April 1, 2016

Grew email database by 100K in 6 weeks via gamified acquisition with zero spend. Built collaborations with national brands, generating £20k profit per show, responsible for 40% of business revenue. Delivered campaigns across print, digital, and events for a nationwide audience. Created SEO-driven campaigns and collateral.

Founder & Marketing Strategist at Anyonita Nibbles (Food Marketing Platform)

January 1, 2010 - Present

Founded and scaled a gluten-free food marketing platform with 3M+ page views, 13k Pinterest followers, and 66k monthly website visits. Built SEO and content strategies driving long-term organic traffic. Developed influencer campaigns, partnerships, and niche-audience growth, including hashtag #whatcoeliacseat. Used platform to test strategies for SEO pillars, storytelling, lifecycle content, and Pinterest optimization.

Freelance Marketing Consultant

January 1, 2010 - Present

Delivered 40+ marketing strategies for SMEs, charities, solo-entrepreneurs, and e-commerce brands. Led influencer-style campaigns, partnerships, social campaigns, and event funnels driving consistent engagement. Built CRM and email automation to grow previously stagnant communities.