Hi, I’m Kajal Garg. I’m a results-driven Performance Marketing Specialist with hands-on experience in Google Ads, Meta Ads, LinkedIn Ads, SEO, and content creation. I design and optimize campaigns to generate high-quality leads while maintaining ROI, focusing on data-driven decisions and conversion optimization. I thrive on turning insights into actionable strategies that boost visibility, engagement, and revenue. I’m passionate about collaboration, testing new ideas, and translating analytics into smart marketing plans. In my free time I enjoy Canva-driven creative work, making short promotional videos, and staying up-to-date with the latest digital marketing trends to keep campaigns fresh and effective.

Hi, I’m Kajal Garg. I’m a results-driven Performance Marketing Specialist with hands-on experience in Google Ads, Meta Ads, LinkedIn Ads, SEO, and content creation. I design and optimize campaigns to generate high-quality leads while maintaining ROI, focusing on data-driven decisions and conversion optimization. I thrive on turning insights into actionable strategies that boost visibility, engagement, and revenue. I’m passionate about collaboration, testing new ideas, and translating analytics into smart marketing plans. In my free time I enjoy Canva-driven creative work, making short promotional videos, and staying up-to-date with the latest digital marketing trends to keep campaigns fresh and effective.

Available to hire

Hi, I’m Kajal Garg. I’m a results-driven Performance Marketing Specialist with hands-on experience in Google Ads, Meta Ads, LinkedIn Ads, SEO, and content creation. I design and optimize campaigns to generate high-quality leads while maintaining ROI, focusing on data-driven decisions and conversion optimization. I thrive on turning insights into actionable strategies that boost visibility, engagement, and revenue.

I’m passionate about collaboration, testing new ideas, and translating analytics into smart marketing plans. In my free time I enjoy Canva-driven creative work, making short promotional videos, and staying up-to-date with the latest digital marketing trends to keep campaigns fresh and effective.

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Language

English
Fluent

Work Experience

PPC Executive at Mountweb Technologies
March 3, 2025 - March 3, 2026
Managed and optimized Google, Meta, and LinkedIn ad campaigns for lead generation and brand awareness Executed retargeting campaigns to re-engage website visitors and improve conversions. Conducted keyword research and audience segmentation to improve targeting. Created and A/B tested ad copy and creatives to increase CTR and conversions. Managed bids and budgets to maximize ROI and control ad spend. Performed ongoing optimizations including search term refinement and bid adjustments. Implemented conversion tracking using GTM and Google Analytics. Analyzed campaign metrics (CTR, CPC, CPL, ROAS) and prepared performance reports Designed basic ad creatives and short videos using Canva.
Digital Marketing at Bonafide Technologies
August 20, 2023 - December 31, 2024
Supported Meta Ads PPC campaigns focused on lead generation and performance optimization. Analyzed campaign metrics such as CTR, CPC, and CPL to improve ad performance. Conducted audience research and segmentation to enhance targeting accuracy. Designed attractive ad creatives and short promotional videos using Canva. Performed keyword research, on-page SEO audits to improve search visibility. Optimized meta tags, titles, and internal links for better SEO performance. Monitored website and campaign performance using Google Analytics. Assisted in campaign reporting, data analysis, and marketing insights.
PPC Executive at Mountweb Technologies
January 13, 2025 - March 3, 2026
Managed and optimized Google, Meta, and LinkedIn ad campaigns for lead generation and brand awareness Executed retargeting campaigns to re-engage website visitors and improve conversions. Conducted keyword research and audience segmentation to improve targeting. Created and A/B tested ad copy and creatives to increase CTR and conversions. Managed bids and budgets to maximize ROI and control ad spend. Performed ongoing optimizations including search term refinement and bid adjustments. Implemented conversion tracking using GTM and Google Analytics. Analyzed campaign metrics (CTR, CPC, CPL, ROAS) and prepared performance reports Designed basic ad creatives and short videos using Canva.
PPC Executive at Moon Web Technologies
August 1, 2023 - December 31, 2024
Managed and optimized Google, Meta, and LinkedIn ad campaigns for lead generation and brand awareness. Executed retargeting campaigns; conducted keyword research and audience segmentation; created Canva ad creatives; implemented conversion tracking with GTM and Google Analytics; analyzed campaign metrics and prepared performance reports.
PPC Executive at Bonafide Technologies
January 1, 2025 - March 31, 2026
Managed and optimized Google Ads, Meta Ads and other campaigns for lead generation and brand awareness. Designed ad creatives in Canva; performed keyword research and audience segmentation; A/B tested ad copies; monitored performance with Google Analytics; controlled bids and budgets to maximize ROI.

Education

Master of Technology (M.Tech) in Computer Science Engineering at Punjab Technical University (PTU)
January 1, 2014 - December 31, 2016
Bachelor of Technology at Punjab Technical University
January 1, 2014 - January 1, 2016

Qualifications

Post Graduation in Computer Software and Database Development
January 1, 2021 - January 1, 2022
Google Ads Certification
January 1, 2017 - January 1, 2019
Facebook Ads Certification
January 1, 2017 - January 1, 2019
Google Tag Manager Certification
January 1, 2017 - January 1, 2019
Google Analytics Certification
January 1, 2017 - January 1, 2019
SEO Certification
January 1, 2017 - January 1, 2019

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Education, Retail