I’m a marketing and content strategist with strong project management experience, working across product marketing, go-to-market planning, and end-to-end content roadmaps. I’ve led content and campaign operations that align messaging across product, UX, and SEO/AE0 goals, with a focus on making outputs consistent, scalable, and measurable. Across my career, I’ve combined creative direction with disciplined delivery—building processes, managing stakeholders, and translating user insights into assets that improve brand visibility. I also bring prior editorial and design production experience, which helps me bridge strategy and execution while keeping quality high and timelines on track.…

Barbora O

I’m a marketing and content strategist with strong project management experience, working across product marketing, go-to-market planning, and end-to-end content roadmaps. I’ve led content and campaign operations that align messaging across product, UX, and SEO/AE0 goals, with a focus on making outputs consistent, scalable, and measurable. Across my career, I’ve combined creative direction with disciplined delivery—building processes, managing stakeholders, and translating user insights into assets that improve brand visibility. I also bring prior editorial and design production experience, which helps me bridge strategy and execution while keeping quality high and timelines on track.…

Available to hire

I’m a marketing and content strategist with strong project management experience, working across product marketing, go-to-market planning, and end-to-end content roadmaps. I’ve led content and campaign operations that align messaging across product, UX, and SEO/AE0 goals, with a focus on making outputs consistent, scalable, and measurable.

Across my career, I’ve combined creative direction with disciplined delivery—building processes, managing stakeholders, and translating user insights into assets that improve brand visibility. I also bring prior editorial and design production experience, which helps me bridge strategy and execution while keeping quality high and timelines on track.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Work Experience

Product Marketing Manager at Miro / Wizard (acquired by Miro)
January 1, 2025 - January 1, 2026
Owned content strategy and execution across the product marketing lifecycle. Delivered go-to-market strategies for new features, aligning marketing and sales messaging. Built and optimized content to drive brand visibility and improve SEO/AE0 performance, creating an aligned content roadmap with product direction and business priorities. Led content design and UX alignment through templates and scalable workflows to reduce bottlenecks, and managed campaign operations including timelines, stakeholder communication, and performance tracking. Standardized brand communication guidelines to support scalable multi-channel execution.
Content Strategy & Creative Project Management at Supernova.io
January 1, 2025 - Present
Lead Content Designer at MailerLite
January 1, 2024 - January 1, 2025
Led end-to-end content strategy across the product marketing lifecycle; Executed go-to-market strategies; Aligned marketing and sales messaging; Built and optimized content to drive brand visibility and SEO performance.
Content Marketing Manager at Uizard by Miro Labs
January 1, 2022 - January 1, 2024
Led end-to-end content strategy across the product marketing lifecycle; Executed go-to-market strategies; Owned the content road map; Aligned UX, product strategy, user insights, and business priorities; Developed UX templates to support scalable user experiences.
Creative Project Manager at Skivak / Prague
January 1, 2020 - January 1, 2022
Managed food editorial production for magazines across Czechia, Slovakia, and Hungary. Led content ideation, writing, and visual production including photography and creative development. Coordinated and supervised in-house creatives and freelancers (design), serving as a client-facing contact to ensure alignment between business needs and creative delivery.
Creative Project Manager at Skivak
January 1, 2020 - January 1, 2022
Led content ideation and production across written articles, video, and podcast formats; Designed content layouts and concepts using wireframes and mood boards to support editorial quality; Managed in-house creatives and freelance designers; Acted as a client-facing contact, ensuring alignment between business and creative delivery.
Content Marketing Director at Diorama / Bratislava
January 1, 2019 - January 1, 2020
Drove content ideation and production across written articles, video, and podcast formats. Designed content layouts and concepts using wireframes and moodboards to maintain editorial quality. Managed in-house creatives and freelance designers for consistent delivery standards, providing client-facing support while keeping creative output aligned with business needs.
Content Marketing Director at Diorama
January 1, 2019 - January 1, 2020
Led content ideation and production across written articles, video, and podcast formats; Designed content layouts and concepts using wireframes and mood boards to support editorial quality; Managed in-house creatives and freelance designers; Provided client-facing support and maintained alignment between creative output and business needs.
Content Editor & Project Manager at Comenius University publishing projects (Milk Buro/Comenius references)
January 1, 2015 - January 1, 2017
Managed end-to-end web and print publishing projects, including content ideation, visual editing, and art direction. Supported creative production through concept development, content creation, and proofreading. Coordinated client service and cross-team collaboration, and contributed to event production, publishing, and distribution activities.

Education

Master of Arts - Marketing Communications at Milk Bar, Bratislava, SK
January 1, 2015 - January 1, 2019
Bachelor of Arts - Marketing Communications at Comenius University, Bratislava, SK
January 1, 2015 - January 1, 2017
Master of Arts - Marketing Communications at Milk Buro, Bratislava, SK / Comenius University, Bratislava
January 1, 2011 - January 1, 2017
Bachelor of Arts - Marketing Communications at Comenius University, Bratislava
January 1, 2015 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education