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I am a strategic creative director with over 20 years of experience in leading and shaping brands. I have a passion for branding and packaging that blends innovation with strong aesthetic direction. My goal is to create compelling projects that resonate with audiences and stand out in competitive environments. Throughout my career, I have founded La Resistencia, where I integrate marketing strategies and creative teams to build impactful branding solutions. I always embrace new technology and collaborative processes to ensure that every project is executed with excellence from concept to production.…I am a strategic creative director with over 20 years of experience in leading and shaping brands. I have a passion for branding and packaging that blends innovation with strong aesthetic direction. My goal is to create compelling projects that resonate with audiences and stand out in competitive environments. Throughout my career, I have founded La Resistencia, where I integrate marketing strategies and creative teams to build impactful branding solutions. I always embrace new technology and collaborative processes to ensure that every project is executed with excellence from concept to production.

Annabel Salinas

Creative Director, Graphic Designer, Illustrator, +4

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I am a strategic creative director with over 20 years of experience in leading and shaping brands. I have a passion for branding and packaging that blends innovation with strong aesthetic direction. My goal is to create compelling projects that resonate with audiences and stand out in competitive environments. Throughout my career, I have founded La Resistencia, where I integrate marketing strategies and creative teams to build impactful branding solutions. I always embrace new technology and collaborative processes to ensure that every project is executed with excellence from concept to production.…I am a strategic creative director with over 20 years of experience in leading and shaping brands. I have a passion for branding and packaging that blends innovation with strong aesthetic direction. My goal is to create compelling projects that resonate with audiences and stand out in competitive environments. Throughout my career, I have founded La Resistencia, where I integrate marketing strategies and creative teams to build impactful branding solutions. I always embrace new technology and collaborative processes to ensure that every project is executed with excellence from concept to production.

Available to hire

I am a strategic creative director with over 20 years of experience in leading and shaping brands. I have a passion for branding and packaging that blends innovation with strong aesthetic direction. My goal is to create compelling projects that resonate with audiences and stand out in competitive environments.

Throughout my career, I have founded La Resistencia, where I integrate marketing strategies and creative teams to build impactful branding solutions. I always embrace new technology and collaborative processes to ensure that every project is executed with excellence from concept to production.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Midjourney

Expert

3D Model

Intermediate

Language

Spanish; Castilian

Fluent

Catalan; Valencian

Fluent

English

Advanced

French

Intermediate

Work Experience

Founder & Creative Director at LA RESISTENCIA

January 1, 2008 - Present

Led creative projects from concept to final execution across editorial-style assets and launch materials. Designed cover-like visuals, layout systems and brand-consistent presentations for business meetings. Produced motion pieces and animations with After Effects, collaborating with teams and partners. Led briefings, built concepts and delivered pitch-ready materials with high visual standards.

Creative Director & Designer at Image de Marque

January 1, 2004 - January 1, 2006

Delivered high-end design work across brand and packaging, with a strong craft, typography and execution.

Graphic Designer (TV) at Gestmusic / Endemol

January 1, 1999 - January 1, 2001

Performed high-end design work for television projects, focusing on brand visuals, packaging and on-screen graphics with strong typography and execution.

Creative Director & Founder at LA RESISTENCIA

January 1, 2008 - Present

I lead branding and packaging projects for premium and multinational brands, focusing on beauty, wellness, and gourmet products. I manage creative direction from strategic definition to final execution.

Graphic Designer at Formats

January 1, 2002 - January 1, 2003

Worked on various graphic design projects focusing on visuals and aesthetics.

Graphic Designer for TV at Gestmusic / Endemol Shine Group

January 1, 1999 - January 1, 2001

Designed visuals and graphics for television productions.

Editorial Graphic Designer at LocTeam

January 1, 1997 - January 1, 1998

Worked on editorial design projects to enhance visual communication.