Peter Gaigroves

Language

English
Fluent

Work Experience

Marketing Intern at Full Tilt Consulting
August 1, 2017 - December 1, 2020
Compiled media lists, tracked media coverage and conducted research aimed at increasing brand awareness. Amplified audience engagement across various social media platforms and produced monthly social media and market reports.
Marketing Assistant at Empire Distributors
August 1, 2021 - Present
Spearheaded efforts to reduce marketing spend and reallocate budget for the 2024 fiscal year; collaborated across departments to plan and execute corporate appreciation events across 14 markets; created internal newsletters and sales tools for retail accounts; supported trade shows and in-store tastings.
Marketing Assistant at Empire Distributors
August 1, 2017 - December 1, 2020
Managed social media calendars, created and scheduled content, engaged with online communities, and tracked social media metrics to inform marketing decisions. Coordinated logistics for corporate appreciation events across 14 markets; planned and executed team engagement activities and supported large-scale trade shows with 1,000+ attendees. Worked with multiple departments to optimize spend and contributed to a 46% increase back into the budget for the 2024 fiscal year. Collaborated on internal newsletters and development of marketing tools; produced blog content and supported in-store tastings and events.
Marketing Intern at University Communications & Marketing
August 1, 2020 - December 1, 2020
Gathered social media insights for the college, created social media content for various platforms, and conducted social media audits for departments within the college. Created and edited content for organizations and departments across campus, distributed marketing surveys, designed mock layouts for several projects, and supported strategic marketing initiatives.
Marketing Intern at College of Arts & Humanities, Statesboro
August 1, 2021 - December 1, 2021
Gained hands-on experience in corporate communications and event coordination, developed social media strategy, and contributed to B2B marketing efforts. Managed multi-market logistics, helped optimize budgets, and increased audience engagement through data-informed decision making. Worked on content development and brand storytelling; created mock layouts for projects and conducted stakeholder surveys.
Media Intern at Department of Communications Arts, Media, Statesboro
March 1, 2022 - Present
Conducted customer needs assessments for various clients and pitched ideas based on CNAs in coordination with a production company to create a 30-second deliverable for the client.

Education

Bachelor of Science in Public Relations at Georgia Southern University
August 1, 2017 - December 1, 2020

Qualifications

Industry Experience

Professional Services, Media & Entertainment, Retail, Education