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Content Creator for CPG brands…

Brian Vaughn

Content Creator, Social Media Manager, Brand Designer, +2

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Content Creator for CPG brands…

Available to hire

Middletown, United States

Content Creator for CPG brands

Skills

Copywriting

Experience Level

Copywriting

Expert

Work Experience

Remote Content Creator at Blox Snacks

June 1, 2023 - Present

Led remote content strategy, increasing brand following by 100% in the first 60 days. Executed cross-platform campaigns using UGC and creator assets, boosting video views by ~30% and profile views by ~60%. Managed the editorial calendar and published content daily on TikTok and Instagram. Identified influencers for collaborative opportunities and paid media to drive brand growth.

Remote Content Creator at Team GO Ventures

April 1, 2022 - August 1, 2022

Led creative strategy for 8 clients, developing, designing, and publishing 60–80 videos per month according to an editorial calendar. Collaborated with a 30+ member social team to analyze data and identify best practices to grow audiences for large retail, food & drink, and fitness brands across multiple channels. Monitored industry trends, often leading to additional content with short turnarounds.

Remote Content Creator at Kee Hart Marketing

January 1, 2022 - June 1, 2022

Developed brand pillars that shaped marketing strategies, leading to increases in site traffic (69%) and followers (200%) for a client. Maintained a strong social media presence by engaging audiences across Instagram and TikTok. Analyzed performance of content regularly to optimize future pieces and marketing objectives. Created written, graphic, and video content to generate new leads for each client.