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I’m Shekina Maregane, a results-driven Digital Project Manager and Marketing Strategist with over 5 years’ experience delivering integrated digital campaigns and customer journey solutions in fast-paced settings. I’ve helped brands grow online visibility and engagement, with notable wins like increasing website views from 200 to 15,000+ monthly and expanding social reach to 20,000+ across TikTok, Instagram, and Facebook. I’m skilled at leading cross-functional teams across marketing, customer service, design, and technical teams, translating business objectives into actionable plans and measurable outcomes. I combine strategic thinking with hands-on execution and data-led decision making. My strengths include CRM implementation, email marketing automation, content strategy, performance analytics, and social media management. I’m known for strong stakeholder management, clear communication, and effective presentation skills, with experience representing organisations nationally and securing partnerships with major retailers such as John Lewis and B&Q. I’m committed to continuous improvement and sustainable business growth.…I’m Shekina Maregane, a results-driven Digital Project Manager and Marketing Strategist with over 5 years’ experience delivering integrated digital campaigns and customer journey solutions in fast-paced settings. I’ve helped brands grow online visibility and engagement, with notable wins like increasing website views from 200 to 15,000+ monthly and expanding social reach to 20,000+ across TikTok, Instagram, and Facebook. I’m skilled at leading cross-functional teams across marketing, customer service, design, and technical teams, translating business objectives into actionable plans and measurable outcomes. I combine strategic thinking with hands-on execution and data-led decision making. My strengths include CRM implementation, email marketing automation, content strategy, performance analytics, and social media management. I’m known for strong stakeholder management, clear communication, and effective presentation skills, with experience representing organisations nationally and securing partnerships with major retailers such as John Lewis and B&Q. I’m committed to continuous improvement and sustainable business growth.

Shekina Maregane

Digital Marketer, Marketing Strategist, Brand Strategist, +2

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I’m Shekina Maregane, a results-driven Digital Project Manager and Marketing Strategist with over 5 years’ experience delivering integrated digital campaigns and customer journey solutions in fast-paced settings. I’ve helped brands grow online visibility and engagement, with notable wins like increasing website views from 200 to 15,000+ monthly and expanding social reach to 20,000+ across TikTok, Instagram, and Facebook. I’m skilled at leading cross-functional teams across marketing, customer service, design, and technical teams, translating business objectives into actionable plans and measurable outcomes. I combine strategic thinking with hands-on execution and data-led decision making. My strengths include CRM implementation, email marketing automation, content strategy, performance analytics, and social media management. I’m known for strong stakeholder management, clear communication, and effective presentation skills, with experience representing organisations nationally and securing partnerships with major retailers such as John Lewis and B&Q. I’m committed to continuous improvement and sustainable business growth.…I’m Shekina Maregane, a results-driven Digital Project Manager and Marketing Strategist with over 5 years’ experience delivering integrated digital campaigns and customer journey solutions in fast-paced settings. I’ve helped brands grow online visibility and engagement, with notable wins like increasing website views from 200 to 15,000+ monthly and expanding social reach to 20,000+ across TikTok, Instagram, and Facebook. I’m skilled at leading cross-functional teams across marketing, customer service, design, and technical teams, translating business objectives into actionable plans and measurable outcomes. I combine strategic thinking with hands-on execution and data-led decision making. My strengths include CRM implementation, email marketing automation, content strategy, performance analytics, and social media management. I’m known for strong stakeholder management, clear communication, and effective presentation skills, with experience representing organisations nationally and securing partnerships with major retailers such as John Lewis and B&Q. I’m committed to continuous improvement and sustainable business growth.

Available to hire

I’m Shekina Maregane, a results-driven Digital Project Manager and Marketing Strategist with over 5 years’ experience delivering integrated digital campaigns and customer journey solutions in fast-paced settings. I’ve helped brands grow online visibility and engagement, with notable wins like increasing website views from 200 to 15,000+ monthly and expanding social reach to 20,000+ across TikTok, Instagram, and Facebook. I’m skilled at leading cross-functional teams across marketing, customer service, design, and technical teams, translating business objectives into actionable plans and measurable outcomes.

I combine strategic thinking with hands-on execution and data-led decision making. My strengths include CRM implementation, email marketing automation, content strategy, performance analytics, and social media management. I’m known for strong stakeholder management, clear communication, and effective presentation skills, with experience representing organisations nationally and securing partnerships with major retailers such as John Lewis and B&Q. I’m committed to continuous improvement and sustainable business growth.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Intermediate

Swahili

Intermediate

Lingala

Intermediate

Work Experience

Digital Marketing and Consumer Engagement Lead at Thermly Limited

July 1, 2024 - Present

Organised and chaired internal marketing meetings and project updates. Led end-to-end customer journey strategy across web, email, CRM, and social platforms, creating a fully integrated communications ecosystem covering transactional, onboarding, marketing, and retention touchpoints. Increased website monthly views from 200 to 15,000+ through campaign optimisation, content strategy, and SEO-led improvements. Grew social media reach to 20,000+ across TikTok, Instagram, and Facebook through structured content planning and data-led performance reviews. Planned and executed digital media campaigns aligned with business goals and brand guidelines. Developed and launched a monthly installer newsletter to improve partner engagement and retention. Created a company-wide communications framework for customer journey updates, marketing campaigns, and newsletters. Built and managed a monthly social media content calendar and implemented an email marketing system to improve engagement. Collaborate

Energy Expert & Hub Social Media Team at Utilita Energy

May 1, 2022 - June 1, 2024

Created engaging marketing materials and drove brand awareness. Led ideation sessions to develop innovative campaigns. Implemented a structured social media posting schedule for UK-based energy hubs, increasing online presence and engagement. Wrote on-brand copy to strengthen messaging. Conducted monthly strategy and performance reviews for data-driven improvements. Managed internal and external communications and fostered cross-functional collaboration. Planned and delivered community outreach events with partner organizations to promote energy efficiency.

Marketing Executive at The Limitless Group

May 1, 2022 - June 1, 2024

Generated sales for Hello Fresh and Modern Milkman. Conducted direct marketing with face-to-face engagement and client pitches. Contributed a significant portion of the team’s sales. Served as the designated scribe for important client meetings and daily briefings, ensuring thorough note-taking and task clarity for informed decision-making.