I'm a creative video content specialist with extensive experience producing engaging video content across platforms including YouTube and TikTok. I leverage trend research and keyword-optimized scripting to drive organic traffic, boost views, and improve engagement metrics. I excel at leading teams, optimizing production processes, and collaborating with growth, operations, and content teams to align strategy with measurable outcomes.

John Rodin

I'm a creative video content specialist with extensive experience producing engaging video content across platforms including YouTube and TikTok. I leverage trend research and keyword-optimized scripting to drive organic traffic, boost views, and improve engagement metrics. I excel at leading teams, optimizing production processes, and collaborating with growth, operations, and content teams to align strategy with measurable outcomes.

Available to hire

I’m a creative video content specialist with extensive experience producing engaging video content across platforms including YouTube and TikTok. I leverage trend research and keyword-optimized scripting to drive organic traffic, boost views, and improve engagement metrics.

I excel at leading teams, optimizing production processes, and collaborating with growth, operations, and content teams to align strategy with measurable outcomes.

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Work Experience

Video Content Specialist at study.com
June 1, 2025 - Present
Conducted in-depth research on industry trends and topical relevance across YouTube and search engines to craft compelling script titles. Engineered keyword-optimized scripts to enhance relatability and drive organic traffic. Produced engaging video content for five YouTube channels, enhanced metadata, and utilized A/B testing for CTAs. Achieved a 5% increase in overall views through thorough analysis of editing styles, CTR, and engagement metrics. Managed a team of 3 administrators to ensure consistent process alignment. Collaborated with growth, operations, and content teams for weekly health checks focused on brainstorming and data analysis. Oversaw the production processes of video content for YouTube and TikTok by managing remote scriptwriters, presenters, and editors. Optimized video creation processes to boost efficiency while maintaining high quality.
Video Producer, Marketing Communications at Mass Campaigns
November 1, 2022 - December 1, 2024
Researched and implemented content strategies that generated 5.8x more leads from video advertisements. Conducted market research to identify trends and opportunities for enhancing growth metrics such as brand awareness and website traffic. Produced funnel-based video advertisements for platforms including Instagram, Meta, and YouTube while ensuring continuity in branding and quality. Monitored and analyzed performance data to refine content for improved results, achieving a 14.5% reduction in CPL for a targeted brand campaign. Led a team of 3 editors and motion graphics designers. Managed the entire video advertisement production process, from initial strategy formulation to data reporting.
Co-Founder at The Corner Studio
March 1, 2019 - October 1, 2022
Collaborated with clients to conceptualize and develop engaging video concepts and storyboards. Created dynamic motion graphics animations and AI-generated advertisements for various video projects. Managed project timelines, coordinated schedules, and directed planning, talent management, and logistical setups for video shoots. Coordinated operational workflows to ensure efficient service delivery and maximize productivity. Supervised team members, offering guidance and support to facilitate successful project execution.

Education

Bachelor of Science at Loyola College
January 11, 2030 - March 12, 2026

Qualifications

Generative AI in Video Creation Masterclass
January 11, 2030 - March 12, 2026

Industry Experience

Media & Entertainment, Education, Professional Services