I'm Kelly McCarthy, a results-driven professional blending multimedia sales with client relationship management and strategic business development. I excel at building strong partnerships, driving revenue growth, and coordinating fast-paced projects across broadcast, digital, and sponsorship channels. I thrive in collaborative environments, using clear communication and proactive problem-solving to align stakeholder goals, optimize campaigns, and deliver measurable ROI. I enjoy turning data into actionable strategies and leading cross-functional teams to exceed objectives.

Kelly McCarthy

I'm Kelly McCarthy, a results-driven professional blending multimedia sales with client relationship management and strategic business development. I excel at building strong partnerships, driving revenue growth, and coordinating fast-paced projects across broadcast, digital, and sponsorship channels. I thrive in collaborative environments, using clear communication and proactive problem-solving to align stakeholder goals, optimize campaigns, and deliver measurable ROI. I enjoy turning data into actionable strategies and leading cross-functional teams to exceed objectives.

Available to hire

I’m Kelly McCarthy, a results-driven professional blending multimedia sales with client relationship management and strategic business development. I excel at building strong partnerships, driving revenue growth, and coordinating fast-paced projects across broadcast, digital, and sponsorship channels.

I thrive in collaborative environments, using clear communication and proactive problem-solving to align stakeholder goals, optimize campaigns, and deliver measurable ROI. I enjoy turning data into actionable strategies and leading cross-functional teams to exceed objectives.

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Experience Level

Intermediate

Language

English
Fluent

Work Experience

Multimedia Sales Consultant at Nexstar Broadcasting
January 1, 2018 - Present
Generated and managed a six-figure book of business while maintaining 90% client retention. Advised local business owners on data-driven, multi-platform marketing strategies aligned with revenue growth objectives. Coordinated production shoots by managing schedules, client expectations, and on-site logistics; served as the primary point of contact for clients and internal teams. Negotiated customized campaigns across broadcast, digital, and sponsorship platforms. Directed full sales cycle from prospecting through contract execution and account expansion. Analyzed campaign performance and optimized strategies to ensure measurable ROI.
Waitress at IHOP
June 1, 2016 - August 1, 2018
Delivered high-quality customer service in a fast-paced restaurant environment while managing multiple tables and guest needs simultaneously. Resolved customer concerns quickly and professionally to maintain a positive dining experience. Collaborated with kitchen staff and management to ensure smooth service during high-volume shifts.

Education

Bachelor of Science in Business Administration at Gannon University
January 1, 2012 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail