Hi, I’m Diana Pedro, a motivated marketing student at California State University, Los Angeles, with a passion for digital marketing, content creation, and brand storytelling. I love turning ideas into engaging campaigns and collaborating with teams to bring them to life. I've gained hands-on experience in social media promotion, campaign planning, and e-commerce leadership through student organizations and a small business. I enjoy analyzing audience engagement to refine marketing strategies and I’m excited to contribute creative, data-informed ideas in a collaborative, fast-paced marketing environment.

Hi, I’m Diana Pedro, a motivated marketing student at California State University, Los Angeles, with a passion for digital marketing, content creation, and brand storytelling. I love turning ideas into engaging campaigns and collaborating with teams to bring them to life. I've gained hands-on experience in social media promotion, campaign planning, and e-commerce leadership through student organizations and a small business. I enjoy analyzing audience engagement to refine marketing strategies and I’m excited to contribute creative, data-informed ideas in a collaborative, fast-paced marketing environment.

Available to hire

Hi, I’m Diana Pedro, a motivated marketing student at California State University, Los Angeles, with a passion for digital marketing, content creation, and brand storytelling. I love turning ideas into engaging campaigns and collaborating with teams to bring them to life.

I’ve gained hands-on experience in social media promotion, campaign planning, and e-commerce leadership through student organizations and a small business. I enjoy analyzing audience engagement to refine marketing strategies and I’m excited to contribute creative, data-informed ideas in a collaborative, fast-paced marketing environment.

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Language

English
Fluent

Work Experience

Marketing Project Lead (L’Oréal Brandstorm) at Cal State LA Marketing Club
January 1, 2024 - May 1, 2024
Developed 'L’Eclipse,' a gender-neutral luxury fragrance designed to be stylish and accessible for people with visual or motor disabilities. Designed an easy-to-hold bottle with textured markers to make the product easier to use while still looking premium and sustainable. Researched Gen Z and Millennial trends, focusing on inclusivity, gender-neutral fragrances, and conscious consumer habits. Worked with a team to develop a marketing strategy and pitch video, coordinating communication and keeping the project on schedule.
Store Associate at CSULA Campus Store
August 1, 2025 - Present
Organized product racks and maintained store cleanliness. Assisted customers with questions, purchases, and registered transactions. Communicated events to customers and distributed flyers. Supported events setup and store displays.
Brand & Communications Audit Lead at University Auxiliary Services (UAS)
October 1, 2025 - Present
Conducting a comprehensive brand and communications audit for UAS, assessing visibility, message clarity, and audience awareness across digital and print channels. Performing competitive benchmarking and preparing insights for leadership.

Education

Bachelor of Science in Business Administration - Marketing at California State University, Los Angeles
January 11, 2030 - May 1, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Professional Services