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Hi, I’m Dezell Mathews, a Creative UGC Content Creator focused on beauty, lifestyle, and retail brands. With 4+ years of experience, I craft on-location videos, day-in-the-life storytelling, and product demos, specializing in short-form vertical video (9:16) for Instagram and Pinterest. I blend creator instinct with marketing strategy to deliver authentic content brands can use across organic and paid campaigns, across social platforms and e-commerce. I’m passionate about turning everyday moments into engaging stories that resonate with audiences.…Hi, I’m Dezell Mathews, a Creative UGC Content Creator focused on beauty, lifestyle, and retail brands. With 4+ years of experience, I craft on-location videos, day-in-the-life storytelling, and product demos, specializing in short-form vertical video (9:16) for Instagram and Pinterest. I blend creator instinct with marketing strategy to deliver authentic content brands can use across organic and paid campaigns, across social platforms and e-commerce. I’m passionate about turning everyday moments into engaging stories that resonate with audiences.

Dezell Mathews

UGC Creator, Content Creator, Video Editor, +2

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Hi, I’m Dezell Mathews, a Creative UGC Content Creator focused on beauty, lifestyle, and retail brands. With 4+ years of experience, I craft on-location videos, day-in-the-life storytelling, and product demos, specializing in short-form vertical video (9:16) for Instagram and Pinterest. I blend creator instinct with marketing strategy to deliver authentic content brands can use across organic and paid campaigns, across social platforms and e-commerce. I’m passionate about turning everyday moments into engaging stories that resonate with audiences.…Hi, I’m Dezell Mathews, a Creative UGC Content Creator focused on beauty, lifestyle, and retail brands. With 4+ years of experience, I craft on-location videos, day-in-the-life storytelling, and product demos, specializing in short-form vertical video (9:16) for Instagram and Pinterest. I blend creator instinct with marketing strategy to deliver authentic content brands can use across organic and paid campaigns, across social platforms and e-commerce. I’m passionate about turning everyday moments into engaging stories that resonate with audiences.

Available to hire

Hi, I’m Dezell Mathews, a Creative UGC Content Creator focused on beauty, lifestyle, and retail brands. With 4+ years of experience, I craft on-location videos, day-in-the-life storytelling, and product demos, specializing in short-form vertical video (9:16) for Instagram and Pinterest.
I blend creator instinct with marketing strategy to deliver authentic content brands can use across organic and paid campaigns, across social platforms and e-commerce. I’m passionate about turning everyday moments into engaging stories that resonate with audiences.

Skills

Photo

Product Video

Explainer Video

Experience Level

Photo

Expert

Product Video

Expert

Explainer Video

Intermediate

Work Experience

UGC Creator & Content Strategist at Twentyish Thirty

January 1, 2021 - Present

Created 200+ pieces of original beauty, skincare, fashion, and lifestyle UGC for Instagram, Pinterest, and brand-owned platforms. Filmed on-location content including retail shopping experiences, product launches, and day-in-the-life videos. Edited and repurposed content for Pinterest Pins, affiliate campaigns, and short-form video distribution. Increased engagement by 35% using GRWM, tutorials, and product-focused storytelling. Partnered with beauty and lifestyle brands to support organic social, paid ads, and website usage.

Brand Ambassador & Product Specialist (Freelance) at Various Beverage & CPG Brands

January 1, 2017 - December 31, 2022

Represented national brands at retail locations, pop-ups, and live events, delivering product education and brand storytelling. Captured experiential insights and supported in-store marketing initiatives and activations. Contributed to 20–45% increases in local brand visibility through on-site engagement and merchandising support.