I'm a marketing professional with 7+ years of experience across digital campaigns, email marketing, and CRO. I spend most of my time building funnels, tracking behavior in GA4, fixing drop-offs, and boosting conversions across email, landing pages, and product flows. I've collaborated across education programs, e-commerce, and product-led teams, using tools like HubSpot, Klaviyo, and Shopify to manage campaigns, automation, and reporting. I enjoy turning data into growth and partnering with cross-functional teams to deliver measurable results.

Caleb Okhai Ayo

I'm a marketing professional with 7+ years of experience across digital campaigns, email marketing, and CRO. I spend most of my time building funnels, tracking behavior in GA4, fixing drop-offs, and boosting conversions across email, landing pages, and product flows. I've collaborated across education programs, e-commerce, and product-led teams, using tools like HubSpot, Klaviyo, and Shopify to manage campaigns, automation, and reporting. I enjoy turning data into growth and partnering with cross-functional teams to deliver measurable results.

Available to hire

I’m a marketing professional with 7+ years of experience across digital campaigns, email marketing, and CRO. I spend most of my time building funnels, tracking behavior in GA4, fixing drop-offs, and boosting conversions across email, landing pages, and product flows.

I’ve collaborated across education programs, e-commerce, and product-led teams, using tools like HubSpot, Klaviyo, and Shopify to manage campaigns, automation, and reporting. I enjoy turning data into growth and partnering with cross-functional teams to deliver measurable results.

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Language

English
Fluent

Work Experience

Add your work experience history here.

Education

BSc in Microbiology at University of Benin, Nigeria
January 11, 2030 - January 1, 2020
Viral Marketing at Wharton University of Pennsylvania
January 11, 2030 - January 1, 2024
CIM Chartered Marketer (in view) at Chartered Institute of Marketing, UK
January 11, 2030 - January 1, 2026
MBA Marketing (in view) at Next University, Spain
January 11, 2030 - January 1, 2026

Qualifications

CIM Chartered Marketer (in view)
January 11, 2030 - January 1, 2026
MBA Marketing (in view)
January 11, 2030 - January 1, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Retail