I am a multidisciplinary visual designer who leads branding and interior design projects, crafting cohesive design systems across digital, print, and spatial outputs. I collaborate with marketing and creative teams to build engaging campaigns, develop 3D visualizations, and deliver on-time, high-quality visuals for clients and brands.

Maria Ariella Caluya

I am a multidisciplinary visual designer who leads branding and interior design projects, crafting cohesive design systems across digital, print, and spatial outputs. I collaborate with marketing and creative teams to build engaging campaigns, develop 3D visualizations, and deliver on-time, high-quality visuals for clients and brands.

Available to hire

I am a multidisciplinary visual designer who leads branding and interior design projects, crafting cohesive design systems across digital, print, and spatial outputs.

I collaborate with marketing and creative teams to build engaging campaigns, develop 3D visualizations, and deliver on-time, high-quality visuals for clients and brands.

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Language

English
Fluent

Work Experience

Freelance Graphic Designer at Self-Employed
October 1, 2022 - Present
Produced packaging, branding, event signage, and marketing collateral for various projects; handled brand shoots, video editing, and styling for design campaigns; collaborated with marketing teams in strategic meetings and campaigns to align outputs with sales targets; created 3D visualizations and concepts for marketing booth activations; designed logos and core brand assets for startups; produced posters and graphics for events, social media, and academic use; developed interior renderings and hand-painted assets to communicate spatial design concepts.
Public Information Officer
July 1, 2020 - May 31, 2021
Supported public information activities and campaigns; assisted with communications projects and organizational outreach.
Interior Design Assistant
May 1, 2024 - April 30, 2025
Assisted interior design tasks for projects; supported site planning and on-site coordination; maintained design documentation.
Freelance Graphic Designer at Self-Employed
October 1, 2021 - June 1, 2022
Design and production of packaging, branding, event booths, social media visuals, and academic visuals; collaborated with marketing teams; produced logos, business cards and brand assets; managed on-site setups, photo/video edits, and asset production.
Interior Design Assistant at Public Information Office / COMELEC Organization
July 1, 2020 - May 1, 2021
Assisted interior design tasks and renderings for office spaces and campaign setups; supported branding and spatial planning; prepared visuals for internal communications.
Head of Visual Communications at Syrena Studio
May 1, 2024 - April 1, 2025
Led visual communications for portfolios and client campaigns; created 3D visuals, branding concepts, and marketing collateral; collaborated with on-site teams for events and campaigns; developed 3D visualizations and marketing materials.
Freelance Graphic Designer
October 1, 2022 - Present
Produced packaging, branding, event booths, and marketing collateral for various clients; managed client communications; conducted behind-the-scenes photography and video editing; supported brand shoots and social media content; coordinated with marketing teams to meet tight deadlines.
Interior Design Assistant at Non-Call Interior Design
May 1, 2024 - April 30, 2025
Supported interior design projects including space planning, mood boards, material sourcing, and client presentations; assisted with CAD drawings, 3D visualizations, and exhibit design concepts; prepared color palettes and layouts for client review.
On-the-Job Training Exhibit Designer at University of Santo Tomas
January 1, 2025 - May 1, 2025
OJT focusing on exhibit design, 3D visualization, and branding; developed concepts and digital visuals for academic exhibits; collaborated with the studio to create marketing collateral and presentation materials; contributed to portfolio-ready outputs.
Freelance Graphic Designer at NOCT
January 1, 2021 - June 1, 2022
Freelance graphic designer delivering packaging, branding, event booths, video editing, and collateral for multiple projects; coordinated with marketing teams, produced 3D visuals, managed on-site staging and vendor coordination, and supported brand campaigns.

Education

BS Interior Design at University of Santo Tomas
January 11, 2030 - March 18, 2026
BS Interior Design at University of Santo Tomas
January 1, 2025 - May 1, 2025
Senior High School - Interior and Spatial Design at Lourdes School of Quezon City
January 11, 2030 - March 18, 2026
Bachelor of Science in Interior Design (Cum Laude) at University of Santo Tomas
January 11, 2030 - March 18, 2026
BS Interior Design at University of Santo Tomas
January 11, 2030 - March 18, 2026
Bachelor of Interior Design (Cum Laude) at University of Santo Tomas
January 11, 2030 - March 18, 2026
Bachelor of Science in Interior Design at University of Santo Tomas
January 11, 2030 - March 18, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Real Estate & Construction, Retail