I'm a creative and versatile Graphic Designer who thrives on turning complex stories into clear, engaging visuals. Whether it's the fast-paced world of live news or building a brand identity from scratch, my goal is always to create cohesive systems that resonate with the audience. I'm a pro with the Adobe Creative Suite (Photoshop, Illustrator and InDesign) and love using visual storytelling to leave a lasting impression.

Bianca Sotir

I'm a creative and versatile Graphic Designer who thrives on turning complex stories into clear, engaging visuals. Whether it's the fast-paced world of live news or building a brand identity from scratch, my goal is always to create cohesive systems that resonate with the audience. I'm a pro with the Adobe Creative Suite (Photoshop, Illustrator and InDesign) and love using visual storytelling to leave a lasting impression.

Available to hire

I’m a creative and versatile Graphic Designer who thrives on turning complex stories into clear, engaging visuals.

Whether it’s the fast-paced world of live news or building a brand identity from scratch, my goal is always to create cohesive systems that resonate with the audience. I’m a pro with the Adobe Creative Suite (Photoshop, Illustrator and InDesign) and love using visual storytelling to leave a lasting impression.

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Work Experience

Graphic Designer at Antena 3 CNN
January 1, 2023 - Present
Delivered impactful visuals in real time during breaking news situations, maintaining high quality under high pressure. Led the creation of visual templates for special news journals, encouraging creativity within the brand-identity boundaries. Designed on-air graphics and full visual identities that clearly communicate complex news stories. Ensured every visual element strengthened audience engagement while maintaining brand consistency and editorial integrity. Collaborated closely with journalists, producers, and technical teams to deliver visually powerful graphics.
Graphic Designer at Tuss Cafe
April 1, 2025 - August 1, 2025
Built brand identity from the ground up: designed the logo, visual language, color palette and typography system to reflect the coffee shop's atmosphere and target audience. Designed in-store and promotional visual materials: created menus, packaging and social media content. Supported brand launch and market positioning.
Graphic Designer at Maxx
January 1, 2025 - March 1, 2025
Complete identity rebranding from concept to execution: created the logo, color palette, typography system, packaging and visual guidelines. Created strategic visual concepts to drive customer engagement: designed 10+ engaging in-store and digital visuals, leading to a 25% increase in engagement based on A/B testing.

Education

Accredited Graphic Design Certification at StepIT
May 1, 2022 - May 1, 2023
Diploma, Business and Tourism (English) at ASE
January 1, 2019 - January 1, 2022
High School Diploma at Grigore Moisil
January 1, 2015 - January 1, 2019
Art School Diploma at George Georgescu – Art School
January 1, 2007 - January 1, 2015

Qualifications

Accredited Graphic Design Certification
May 1, 2022 - May 1, 2023
Diploma, Business and Tourism (English)
January 1, 2019 - January 1, 2022

Industry Experience

Media & Entertainment, Consumer Goods, Retail, Professional Services, Software & Internet