Available to hire
Hi, I’m Matheus Pintos. I’m a Growth and Performance Marketing professional with international experience in paid media, digital marketing strategy and data-driven growth. I specialize in campaign optimization, marketing funnels, A/B testing and performance analytics to drive lead generation and marketing ROI.
I’ve led campaigns across multiple regions (including Brazil, Europe and North America) and enjoy turning data into actionable growth strategies, building CRM and automation workflows, and continuously refining go-to-market models to accelerate results.
Experience Level
Language
Portuguese
Fluent
English
Advanced
Spanish; Castilian
Intermediate
Italian
Beginner
Work Experience
Growth & Digital Marketing Manager at Creative Zion
June 1, 2025 - PresentManaged and optimised paid media campaigns across Meta Ads and Google Ads generating 100+ qualified leads per month. Improved campaign performance by reducing CPA by 28% through audience segmentation and A/B testing. Built and optimised marketing funnels increasing lead conversion rates by 35%. Implemented CRM and marketing automation workflows improving lead follow-up efficiency and response time. Analysed campaign data and performance metrics to continuously improve marketing ROI.
Performance & Paid Media Analyst at CBA Empreendimentos
February 1, 2025 - June 1, 2025Managed paid media campaigns for real estate projects generating consistent lead flow for sales teams. Optimised campaigns through creative testing and audience refinement improving conversion rate by 22%. Reduced campaign acquisition cost by 20% through budget optimisation strategies. Monitored key performance metrics including CPA, ROI and conversion rate to improve campaign performance.
Digital Marketing Assistant at ReSquared
December 1, 2023 - January 1, 2025Conducted marketing data analysis supporting campaign optimisation and performance tracking. Assisted in the execution of digital marketing campaigns improving campaign efficiency and targeting. Performed A/B testing of creatives and landing pages increasing ad engagement rates. Developed performance reports providing insights for marketing strategy improvements.
Social Media & Performance Analyst at Dennova Digital Services
January 1, 2023 - December 1, 2023Managed paid media campaigns across Meta Ads and Google Ads for multiple clients. Improved campaign engagement through creative testing and audience segmentation. Increased campaign click-through rates by 30% through A/B testing and content optimisation. Developed social media strategies focused on audience growth and engagement.
Marketing Assistant at ServUsTECH
August 1, 2020 - January 1, 2021Managed B2B-focused marketing campaigns targeting European Union leads. Conducted market research and prospected EU leads. Monitored performance metrics and analysed campaign results.
Education
Bachelor in Social Communication – Public Relations at Federal University of Santa Maria
January 1, 2019 - January 1, 2023Academic Mobility in Business Communication at Universita di Parma
January 1, 2022 - January 1, 2022Qualifications
Digital Marketing Certification (RD Station)
January 11, 2030 - March 19, 2026AIESEC Voluntary Exchange Programme
January 11, 2030 - March 19, 2026Industry Experience
Software & Internet, Media & Entertainment, Professional Services, Education, Real Estate & Construction
Experience Level
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