Experience Level
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Work Experience
Marketing Project Manager at Prowesys Inc
January 1, 2025 - PresentPlaned and coordinated cross-channel promotional initiatives, managing timelines, deliverables, and execution across social, video, and search to align with client objectives in New Jersey, USA.
Digital Marketing Analyst at Beagle Corp
October 1, 2024 - May 1, 2025Evaluated full-funnel campaign performance across paid media and landing page experiences to assess engagement patterns, conversion drop-offs, and optimization opportunities. Partnered cross-functionally with engineering, product, and marketing teams to improve tagging accuracy, data reliability, and campaign measurement workflows. Conducted post-campaign performance analysis and UX diagnostics, including root-cause analysis of rage click impacts. Developed weekly performance documentation and reporting to support leadership reviews and execution decisions.
Digital & Brand Marketing Manager at Sasha Eyewear
January 1, 2020 - January 1, 2022Led end-to-end website and DTC launch execution, coordinating timelines and deliverables across marketing, development, and operations. Served as central coordination lead across dev / UX, media / PR, and marketplace teams to ensure launch readiness and on-time go-live. Oversaw promotional execution and content testing, using performance insights to optimize engagement and conversion.
Sr. Manager – Paid Media, Digital Marketing & Analytics at Roundigital Pvt. Ltd.
January 1, 2016 - January 1, 2019Managed planning and execution of multiple concurrent digital programs with cross-functional teams. Coordinated campaign delivery across paid media, CRM, and analytics to align with business goals. Supported budget management, reporting, and optimization across large-scale digital programs. Supported vendor coordination and campaign cost management across multi-channel programs.
Education
MS – Social Media & Mobile Marketing at Pace University, NY
January 11, 2030 - March 19, 2026MBA - Marketing & International Business Management at Galgotias Business School
January 11, 2030 - March 19, 2026BA – Economics & Education at Delhi University, India
January 11, 2030 - March 19, 2026Qualifications
Meta Digital Associate
January 11, 2030 - March 19, 2026Pinterest Media Buyer
January 11, 2030 - March 19, 2026HubSpot SEO
January 11, 2030 - March 19, 2026Trade Desk Programmatic
January 11, 2030 - March 19, 2026Amazon DSP Advanced
January 11, 2030 - March 19, 2026Apple Search Ads
January 11, 2030 - March 19, 2026Google Analytics 4
January 11, 2030 - March 19, 2026Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Retail, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
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Expert
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Expert
Expert
Intermediate
Intermediate
Intermediate
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Intermediate
Intermediate
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Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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