With a background in books and literature, I merge my love of storytelling and a good hook with catchy and informative content. My fingers are on the pulse of social media and I believe in applying a scientific method approach to the flexibility and creativity of social media.

Lili Hadsell

With a background in books and literature, I merge my love of storytelling and a good hook with catchy and informative content. My fingers are on the pulse of social media and I believe in applying a scientific method approach to the flexibility and creativity of social media.

Available to hire

With a background in books and literature, I merge my love of storytelling and a good hook with catchy and informative content. My fingers are on the pulse of social media and I believe in applying a scientific method approach to the flexibility and creativity of social media.

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Language

English
Fluent
German
Advanced

Work Experience

Freelance Contributor at Reactor Magazine
June 1, 2023 - Present
Write themed lists and articles about science fiction and speculative fiction books
Foreign Scout Intern at Sanford J. Greenburger Associates
January 1, 2020 - April 1, 2020
Read manuscripts evaluating commercial potential and provided recommendations on which ones to acquire for international markets and publishing houses
Publicity/Marketing Internship at Houghton Mifflin Harcourt
February 1, 2018 - August 1, 2018
Formatted press material (tour schedules, author documents); contacted media outlets and influencers for upcoming coverage; compiled competitive analyses on the success of other books and general market trends; wrote ad copy for BookRiot; organized large-scale influencer PR campaigns; wrote blog posts and pitch letters; influencer outreach and created a database for contacts
Intern at Restless Books
September 1, 2017 - November 1, 2017
Created social media posts (Instagram) and wrote blog posts for the website using Squarespace; compiled a social media analytics report and a social media brand guideline for the entire organization; read submissions and provided evaluations on their quality and market potential for acquisition; sourced and organized vendors for branded products for a fundraising campaign
Freelance at Paragraph
June 1, 2017 - July 1, 2017
Researched the organization of book clubs; conducted research into improving the relationship between publishers and independent booksellers by calling over 50 independent bookstores for a survey; consulted on marketing campaigns and suggested integrated social media aspects
Intern at Firefly Communications
November 1, 2016 - February 1, 2017
Prepared and brainstormed presentations for Pan-European PR Campaigns and potential clients; evaluated their social media presence and created a comprehensive presentation on paid social media advertisement for potential clients; created blog content (in English and German) and content for their social media channels (Twitter and Instagram) via Hootsuite; contributed to the newsletter which was sent via Mailchimp
Blogger at Utopia State of Mind
March 1, 2016 - Present
Maintain a book reviewing blog on Wordpress which features multiple book reviews a week including author interviews to attract over an average of 130k views each month; create promotional content on social media; moderate Youtube Panels for publishers and festivals like the Tampa Bay Teen Lit Fest, Epic Reads Event and Orbit Books Pride Panel; paid partnerships with publishing houses and PR companies like Peachtree Teen and BooksForward
Publicity/Marketing Intern at Houghton Mifflin Harcourt
February 1, 2018 - August 1, 2018
Formatted press material; contacted media outlets and influencers for upcoming coverage; compiled competitive analyses on market trends; wrote ad copy for BookRiot; organized large scale influencer PR campaigns; wrote blog posts and pitch letters; managed influencer outreach and built contact database

Education

Bachelor of Arts in Women's Studies and English at The Pennsylvania State University, University Park, PA
September 1, 2010 - May 1, 2014
Master of Arts in English Studies at Ludwigs Maximillians Universität, Munich, Bavaria
September 1, 2014 - September 1, 2016
Bachelor of Arts at The Pennsylvania State University, University Park
September 1, 2010 - May 1, 2014
Master of Arts at Ludwig Maximilians Universität
September 1, 2014 - September 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Other