Lee-Anne Breytenbach

Developed and executed integrated digital marketing strategies to boost brand visibility, drive organic audience engagement, and support business growth. Led visual storytelling and design using Canva to produce newsletters, brochures, and digital collateral. Planned and maintained multi-channel publishing calendars (Meta, LinkedIn, YouTube). Managed remote workflows, client budgets, and market trend reporting. Collaborated with external vendors and creative partners to deliver high-quality marketing collateral on time and within budget. Built and monitored targeted advertising and email campaigns to drive B2C sales.

Acted as sole Australian agent for a Singapore-based boutique brand, launching and marketing a new product line into the hospitality industry. Conducted market research to form potential client databases, pitched packages, and secured international distribution partnerships.

Led and executed fast-paced projects including product launches, award programs, and brand activations. Served as creative liaison between client briefs and internal design teams; contributed to strategic planning, advertising implementations, and print media coordination.