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I am Roshni.S, a results-driven marketing professional with over 10 years of experience spanning IT, marketing, digital marketing, e-commerce, website management, and team leadership. I leverage analytics and SEO to optimize campaigns, enhance customer experiences, and drive measurable growth across online and offline channels. I thrive in cross-functional environments, translating data into actionable strategies and leading teams to deliver high-impact results. My strengths lie in building effective digital ecosystems, optimizing user journeys, and aligning marketing with business goals to exceed targets.…I am Roshni.S, a results-driven marketing professional with over 10 years of experience spanning IT, marketing, digital marketing, e-commerce, website management, and team leadership. I leverage analytics and SEO to optimize campaigns, enhance customer experiences, and drive measurable growth across online and offline channels. I thrive in cross-functional environments, translating data into actionable strategies and leading teams to deliver high-impact results. My strengths lie in building effective digital ecosystems, optimizing user journeys, and aligning marketing with business goals to exceed targets.

Roshni Sivaraman

Digital Marketer, Marketing Strategist, Brand Strategist, +2

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I am Roshni.S, a results-driven marketing professional with over 10 years of experience spanning IT, marketing, digital marketing, e-commerce, website management, and team leadership. I leverage analytics and SEO to optimize campaigns, enhance customer experiences, and drive measurable growth across online and offline channels. I thrive in cross-functional environments, translating data into actionable strategies and leading teams to deliver high-impact results. My strengths lie in building effective digital ecosystems, optimizing user journeys, and aligning marketing with business goals to exceed targets.…I am Roshni.S, a results-driven marketing professional with over 10 years of experience spanning IT, marketing, digital marketing, e-commerce, website management, and team leadership. I leverage analytics and SEO to optimize campaigns, enhance customer experiences, and drive measurable growth across online and offline channels. I thrive in cross-functional environments, translating data into actionable strategies and leading teams to deliver high-impact results. My strengths lie in building effective digital ecosystems, optimizing user journeys, and aligning marketing with business goals to exceed targets.

Available to hire

I am Roshni.S, a results-driven marketing professional with over 10 years of experience spanning IT, marketing, digital marketing, e-commerce, website management, and team leadership. I leverage analytics and SEO to optimize campaigns, enhance customer experiences, and drive measurable growth across online and offline channels.

I thrive in cross-functional environments, translating data into actionable strategies and leading teams to deliver high-impact results. My strengths lie in building effective digital ecosystems, optimizing user journeys, and aligning marketing with business goals to exceed targets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Tamil

Advanced

Malayalam

Advanced

Hindi

Advanced

Work Experience

Digital Marketing Specialist at Key Motor Pte Ltd

April 1, 2025 - Present

Manage and maintain digital and social media platforms for multiple outlets; plan, execute, and optimize Google Ads campaigns; implement and monitor SEO; develop and maintain multiple company websites; manage IT infrastructure; implement CRM systems; lead the GAC EV project on digital front; coordinate collaborations with partners; organize marketing events and campaigns; support digital transformation initiatives.

Marketing Manager at Hi-Glitz Pte Ltd

November 1, 2018 - April 1, 2025

Increased e-commerce revenue through integrated online/offline marketing; managed full sales cycle; grew marketplace sales; optimized websites and social platforms; built a 10,000+ contact marketing database; planned data-driven digital campaigns; managed paid advertising and SEO/SEM; aligned marketing with ecommerce and offline teams.

Senior Software Consultant at Antech Solutions Pte Ltd

January 1, 2012 - November 1, 2018

Analyze and translate business requirements into software solutions; design and develop websites using open source tools; coordinate with remote teams and clients; manage end-to-end project lifecycle; document requirements and processes; ensure quality and align with client expectations.

Assistant Professor at M.E.S College of Engineering, Kerala, India

January 1, 2010 - December 1, 2011

Deliver lectures to engineering students; prepare lessons and labs; mentor seminars and PCB design projects; assist in ISO-related activities; contribute to department administration and timetable planning.