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Hello! I'm Nina, a B2B marketing and account management professional with a track record in campaigns, CRM, influencer marketing, and international events. I excel at turning ideas into actionable solutions, structuring complex projects, and building scalable processes. I am known for a collaborative, hands-on approach, clear communication, and ownership in cross-functional, international environments. I thrive in fast-paced settings, enjoy optimizing workflows, and take pride in delivering measurable results for clients and partners alike.…Hello! I'm Nina, a B2B marketing and account management professional with a track record in campaigns, CRM, influencer marketing, and international events. I excel at turning ideas into actionable solutions, structuring complex projects, and building scalable processes. I am known for a collaborative, hands-on approach, clear communication, and ownership in cross-functional, international environments. I thrive in fast-paced settings, enjoy optimizing workflows, and take pride in delivering measurable results for clients and partners alike.

Nina Poggemann

Influencer Marketing Manager, Social Media Manager, Product Marketer, +2

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Hello! I'm Nina, a B2B marketing and account management professional with a track record in campaigns, CRM, influencer marketing, and international events. I excel at turning ideas into actionable solutions, structuring complex projects, and building scalable processes. I am known for a collaborative, hands-on approach, clear communication, and ownership in cross-functional, international environments. I thrive in fast-paced settings, enjoy optimizing workflows, and take pride in delivering measurable results for clients and partners alike.…Hello! I'm Nina, a B2B marketing and account management professional with a track record in campaigns, CRM, influencer marketing, and international events. I excel at turning ideas into actionable solutions, structuring complex projects, and building scalable processes. I am known for a collaborative, hands-on approach, clear communication, and ownership in cross-functional, international environments. I thrive in fast-paced settings, enjoy optimizing workflows, and take pride in delivering measurable results for clients and partners alike.

Available to hire

Hello! I’m Nina, a B2B marketing and account management professional with a track record in campaigns, CRM, influencer marketing, and international events. I excel at turning ideas into actionable solutions, structuring complex projects, and building scalable processes. I am known for a collaborative, hands-on approach, clear communication, and ownership in cross-functional, international environments.

I thrive in fast-paced settings, enjoy optimizing workflows, and take pride in delivering measurable results for clients and partners alike.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

German

Fluent

English

Fluent

Spanish; Castilian

Fluent

French

Beginner

Work Experience

Influencer Marketing Manager at REBELBUZZ

November 1, 2014 - Present

Manage a portfolio of B2B customers, acting as the lead customer contact across campaign onboarding, execution, and sustainable account growth. Consult customers on campaign strategy and performance, translating goals into actionable campaign setups and optimization measures. Coordinate end-to-end campaign delivery by managing cross-functional collaborations with internal teams and external partners. Support account growth through upsell and expansion initiatives in collaboration with the Managing Director. Build and refine scalable workflows and documentation from the ground up, including CRM structures and an internal knowledge base, to improve internal efficiency and ensure consistent customer delivery. Lead the planning and execution of international events and trade fairs, managing strategy, budgets, logistics, and on-site operations to deliver successful, high-impact experiences.

Senior Marketing Manager at stylink Social Media GmbH

September 1, 2013 - March 1, 2014

Designed and launched data-driven CRM campaigns, improving customer engagement and CTR. Coordinated development of a new marketing strategy for promotional campaigns such as user-generated content (UGC), managing the full lifecycle from concept to execution. Optimized influencer campaign processes through digitalization and automation using Airtable and Make, improving efficiency and accuracy. Supported cross-department process improvements and continued to lead internal team, providing guidance, training, and support for professional growth.

Junior Marketing Manager at stylink Social Media GmbH

October 1, 2021 - August 1, 2023

Planned, executed, and evaluated end-to-end influencer campaigns in the affiliate sector, ensuring partner objectives were met and campaigns delivered value across multiple countries. Served as the primary contact for partner brands, supporting onboarding, relationship management, and campaign execution. Supported onboarding of working students and contributed to professional development. Managed brand communication strategies and monitored campaign performance, providing partners with actionable insights to optimize results.

Intern at Die Schule - Barcelona

May 1, 2019 - August 1, 2019

Supported new system implementations and process improvements, ensuring operational efficiency. Supported new student acquisition, onboarding and engagement, ensuring smooth adoption of learning programs across Spanish, English and German-speaking students. Facilitated learning experiences in small group settings.

Intern at Ernst & Young, Audit and Consulting

November 1, 2016 - January 1, 2017

Supported audit and consulting teams by analyzing data, conducting research, and preparing client-facing materials to inform strategic recommendations. Assisted in creating reports and presentation materials for internal and external stakeholders, ensuring insights were actionable and clearly communicated.