Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi there! I’m Mahrukh Majeed, a marketing-focused business administration student at Wilfrid Laurier University. I blend creative branding with data-driven marketing, leading HR and social media initiatives while collaborating across teams to deliver engaging campaigns and cohesive brand experiences. I’m passionate about developing practical marketing solutions for student communities and startups, with hands-on experience in recruitment, onboarding, newsletters, and digital storytelling. I’m excited to continue applying branding, content strategy, and analytics to drive growth and brand recognition.…Hi there! I’m Mahrukh Majeed, a marketing-focused business administration student at Wilfrid Laurier University. I blend creative branding with data-driven marketing, leading HR and social media initiatives while collaborating across teams to deliver engaging campaigns and cohesive brand experiences. I’m passionate about developing practical marketing solutions for student communities and startups, with hands-on experience in recruitment, onboarding, newsletters, and digital storytelling. I’m excited to continue applying branding, content strategy, and analytics to drive growth and brand recognition.

Mahrukh Majeed

Brand Designer, Graphic Designer, Content Creator, +2





Hi there! I’m Mahrukh Majeed, a marketing-focused business administration student at Wilfrid Laurier University. I blend creative branding with data-driven marketing, leading HR and social media initiatives while collaborating across teams to deliver engaging campaigns and cohesive brand experiences. I’m passionate about developing practical marketing solutions for student communities and startups, with hands-on experience in recruitment, onboarding, newsletters, and digital storytelling. I’m excited to continue applying branding, content strategy, and analytics to drive growth and brand recognition.…Hi there! I’m Mahrukh Majeed, a marketing-focused business administration student at Wilfrid Laurier University. I blend creative branding with data-driven marketing, leading HR and social media initiatives while collaborating across teams to deliver engaging campaigns and cohesive brand experiences. I’m passionate about developing practical marketing solutions for student communities and startups, with hands-on experience in recruitment, onboarding, newsletters, and digital storytelling. I’m excited to continue applying branding, content strategy, and analytics to drive growth and brand recognition.

Available to hire

Hi there! I’m Mahrukh Majeed, a marketing-focused business administration student at Wilfrid Laurier University. I blend creative branding with data-driven marketing, leading HR and social media initiatives while collaborating across teams to deliver engaging campaigns and cohesive brand experiences.

I’m passionate about developing practical marketing solutions for student communities and startups, with hands-on experience in recruitment, onboarding, newsletters, and digital storytelling. I’m excited to continue applying branding, content strategy, and analytics to drive growth and brand recognition.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Vice President of Human Resources at Prism Resources Laurier.

January 1, 2016 - Present

Lead recruitment, onboarding, and training processes for student staff, ensuring role clarity and policy compliance. Develop and maintain internal documentation, performance tracking frameworks, and evaluation processes. Handle sensitive personnel information with discretion, supporting equitable and professional HR practices.

Marketing Coordinator for Social Media at Prism Resources Laurier.

January 1, 2015 - December 1, 2025

Implemented targeted marketing campaigns to grow digital presence among 3,000+ students per term, resulting in a 30% increase in social media following and stronger brand visibility. Built and distributed Mailchimp newsletters to drive awareness of rentals, training, and events, resulting in higher click-through rates and increased student participation. Standardized branding across digital and print materials to ensure university compliance and strengthen identity, resulting in more cohesive marketing touchpoints campus wide.

Marketing Intern at Dawam

January 1, 2025 - May 1, 2025

Launched branding and visual identity campaigns to establish a consistent and recognizable look for the startup, resulting in stronger brand cohesion across all customer touchpoints. Produced high-quality reels and social media content to increase engagement and accelerate follower growth, resulting in steady month-over-month increases in reach and impressions. Designed and executed newsletters to improve customer communication and retention, resulting in higher open rates and improved audience loyalty.