Available to hire
Hi, I’m Islam Gouda. I’m a results-oriented marketing leader focused on revenue marketing, growth, and brand strategy across international markets. I have a proven track record in scaling multi-business portfolios, driving AED 28M+ quarterly profits, and managing multi-million dirham budgets.
I excel at navigating matrixed organizations, building high-performing cross-functional teams, and turning insights into action through GTM planning, performance marketing, and CRM strategy.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
Arabic
Fluent
English
Fluent
Work Experience
Global Brand Ambassador & Board Advisor at Revenue Marketing Alliance (RMA) Global
January 1, 2023 - PresentAdvise senior marketing and revenue leaders on modern revenue marketing and growth strategy. Represent the organization at international conferences, positioning RMA as a global authority. Develop executive-level educational content adopted by global marketing leaders.
Head of Marketing at Massar Solutions
February 1, 2019 - December 31, 2021Directed end-to-end marketing strategy across B2B and B2C business units. Optimized annual budgets of AED 3.5–5M, maximizing ROI and pipeline impact. Scaled demand generation through digital channels, improving lead quality and conversion. Spearheaded GTM launches for QuickFix, Autonomous Vehicles, and FlexLease.
Marketing Manager at Emirates Transport
June 1, 2013 - January 31, 2017Executed integrated marketing strategies generating AED 28M net profit in a single quarter. Led a corporate brand transformation, modernizing identity and strengthening market positioning. Oversaw PR and corporate communications, increasing executive thought leadership visibility.
Senior Marketing & Business Analyst at Mastercard Worldwide MEA
January 1, 2011 - May 31, 2013Led regional marketing analytics across MEA to support executive strategic decision-making. Managed performance analysis for high-traffic Dubai International Airport lounges. Developed targeted engagement strategies for premium cardholders to improve usage and loyalty.
Education
Master of Science at Florida State University
January 11, 2030 - January 1, 2023Bachelor of Science at American University of Sharjah
January 11, 2030 - January 1, 2010Qualifications
American Marketing Association (AMA) '4 Under 40'
January 1, 2024 - March 26, 2026Stevie Awards Judge (MEA Region)
January 1, 2024 - March 26, 2026American Business Awards (ABA) Judge
January 1, 2024 - March 26, 2026Industry Experience
Media & Entertainment, Financial Services, Transportation & Logistics, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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