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I am a creative producer and content creator who specializes in building strong personal brands, viral content, and visual storytelling. I focus on high-impact content, clear visual identity, and measurable results to drive audience growth and engagement for artists and brands. I have led creative direction for music, media, and live events, developed brand identities from scratch, and produced end-to-end content campaigns across social platforms. I thrive in collaborative environments and love turning ideas into compelling, revenue-driving narratives.…I am a creative producer and content creator who specializes in building strong personal brands, viral content, and visual storytelling. I focus on high-impact content, clear visual identity, and measurable results to drive audience growth and engagement for artists and brands. I have led creative direction for music, media, and live events, developed brand identities from scratch, and produced end-to-end content campaigns across social platforms. I thrive in collaborative environments and love turning ideas into compelling, revenue-driving narratives.

Mari Goldman

Creative Director, Content Creator, Music Producer, +4

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I am a creative producer and content creator who specializes in building strong personal brands, viral content, and visual storytelling. I focus on high-impact content, clear visual identity, and measurable results to drive audience growth and engagement for artists and brands. I have led creative direction for music, media, and live events, developed brand identities from scratch, and produced end-to-end content campaigns across social platforms. I thrive in collaborative environments and love turning ideas into compelling, revenue-driving narratives.…I am a creative producer and content creator who specializes in building strong personal brands, viral content, and visual storytelling. I focus on high-impact content, clear visual identity, and measurable results to drive audience growth and engagement for artists and brands. I have led creative direction for music, media, and live events, developed brand identities from scratch, and produced end-to-end content campaigns across social platforms. I thrive in collaborative environments and love turning ideas into compelling, revenue-driving narratives.

Available to hire

I am a creative producer and content creator who specializes in building strong personal brands, viral content, and visual storytelling. I focus on high-impact content, clear visual identity, and measurable results to drive audience growth and engagement for artists and brands.

I have led creative direction for music, media, and live events, developed brand identities from scratch, and produced end-to-end content campaigns across social platforms. I thrive in collaborative environments and love turning ideas into compelling, revenue-driving narratives.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Russian

Advanced

Work Experience

Creative Director at Polovinki Project

January 1, 2023 - January 1, 2023

Led creative direction of a music & poetry events series. Built brand identity and positioning from scratch. Grew event audience by +70% through content and social media PR.

Content Creator at Creative Cluster ATS

January 1, 2023 - January 1, 2023

Developed and executed content strategies. Wrote scripts for social and promotional content. Produced and edited video content. Increased average reach by +40%.

Content Producer at Igor Graslov Project

January 1, 2024 - January 1, 2024

Built personal brand identity and visual direction from zero. Developed and executed content strategy. Produced full-cycle content (concept → shoot → edit). Increased audience engagement by +60%.

Content Creator & Artist at lavvma

January 1, 2024 - Present

Developing and promoting personal music project. Creating influencer and UGC content. Collaborating with brands on sponsored campaigns. Achieved 8.4M monthly views. Grew audience to 23.2K followers.

Content Producer at From Scratch (Music Band, Tel Aviv)

January 1, 2024 - Present

Developed brand positioning and visual identity. Produced and directed video content. Created a viral reel reaching 200K views. Brought +1,500 new followers. Contributed to sold-out solo concert through content promotion.

Brand Collaboration at Bardak

January 1, 2024 - Present

Created branded content campaigns. Delivered viral results: 1.6M views on one reel and 134K views on another reel.

Freelance Video Editor at Freelance

January 1, 2021 - Present

Edited content for music artists and creative projects, including notable campaigns and educational content.

Content & Branding Producer at Igor Graslov Project

January 1, 2024 - December 31, 2024

Built personal branding identity and visual direction from zero; developed and executed content strategy; produced full-cycle content (concept → shoot → edit); increased audience engagement by +60%

Content Producer at From Scratch

January 1, 2023 - December 31, 2024

Developed brand positioning and visual identity; produced and directed video content; viral reel reaching 200K views; +1500 new followers; contributed to a sold-out solo concert through content promotion

Brand Collaboration at Bardak

January 1, 2023 - December 31, 2023

Created branded content campaigns; delivered viral results: 1.6M views on one reel; 134K views on another; increased brand visibility and engagement through creative storytelling