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Content specialist with 4+ years of experience creating performance-driven content across blogs, landing pages, email campaigns, and social media. Known for producing clear, structured content that aligns with search intent, campaign goals, and client objectives. Experienced working across high-volume agency environments, collaborating with cross-functional teams, and adapting voice and tone across industries, audiences, and platforms. Takes a practical, no-nonsense approach to content—focused on clarity, consistency, and results.…Content specialist with 4+ years of experience creating performance-driven content across blogs, landing pages, email campaigns, and social media. Known for producing clear, structured content that aligns with search intent, campaign goals, and client objectives. Experienced working across high-volume agency environments, collaborating with cross-functional teams, and adapting voice and tone across industries, audiences, and platforms. Takes a practical, no-nonsense approach to content—focused on clarity, consistency, and results.

Sarah King

Copywriter, Content Producer, Content Creator, +3

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Content specialist with 4+ years of experience creating performance-driven content across blogs, landing pages, email campaigns, and social media. Known for producing clear, structured content that aligns with search intent, campaign goals, and client objectives. Experienced working across high-volume agency environments, collaborating with cross-functional teams, and adapting voice and tone across industries, audiences, and platforms. Takes a practical, no-nonsense approach to content—focused on clarity, consistency, and results.…Content specialist with 4+ years of experience creating performance-driven content across blogs, landing pages, email campaigns, and social media. Known for producing clear, structured content that aligns with search intent, campaign goals, and client objectives. Experienced working across high-volume agency environments, collaborating with cross-functional teams, and adapting voice and tone across industries, audiences, and platforms. Takes a practical, no-nonsense approach to content—focused on clarity, consistency, and results.

Available to hire

Content specialist with 4+ years of experience creating performance-driven content across blogs, landing pages, email campaigns, and social media.
Known for producing clear, structured content that aligns with search intent, campaign goals, and client objectives.

Experienced working across high-volume agency environments, collaborating with cross-functional teams, and adapting voice and tone across industries, audiences, and platforms.

Takes a practical, no-nonsense approach to content—focused on clarity, consistency, and results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Copywriter and Interim Manager at GrowMe Marketing

May 1, 2024 - Present

Write SEO-optimized website pages, service page copy, and high-ranking blogs across 20+ industries, driving organic visibility and engagement. Publish, edit, and optimize content in WordPress with headings, internal linking, and metadata for SEO performance. Produce authority blogs and guest articles using keyword research and on-page SEO strategies with tools including Google Keyword Planner and HubSpot. Led the copywriting team for 11 months during a management gap, coordinating workloads and maintaining production across multiple client accounts. Train and support writers on SEO blog structure, workflows, and publishing standards. Conduct website QA and pre-launch content sign-offs, identifying structural, formatting, and SEO issues before pages go live. Collaborate with account managers and leadership to manage content budgets, balance workloads, and meet client deadlines. Write email campaigns and paid social ads (LinkedIn & Facebook) to support client marketing initiatives. Commu

Lead Copywriter at ContactPoint 360

June 1, 2022 - Present

Content Writing: Researched, wrote, and edited 600+ website content projects for SMB owners and operators in legal, political, home improvement, and health and wellness industries to deliver web copy that converts into customers. Editorial Governance and Training: Trained 10 writers and implemented editorial governance to ensure the accuracy of content and compliance with SEO best practices. Team Collaboration: Worked with sales and onboarding teams across North America to integrate information and insights, learned in different phases of customer journey, into the final content output for maximum impact.

Content Lead at LendingArch Financial Inc.

September 1, 2020 - May 1, 2022

Content Strategy: Directed research, crafted diverse content, and improved communication strategies, elevating LendingArch Financial's messaging via website, reviews, blogs, and digital ad platforms. Editorial Management: Edited and ensured brand consistency in content from outsourced writers for accuracy and readability. Client Relations: Liaison with clients to understand their financial requirements and transition them through the purchase of suitable products at the firm. Administrative: Scheduled appointments for clients with the partnered dealerships. Sales: Outbound calling and cross-selling of financial products.

Sales at The Phone Experts

November 1, 2019 - March 1, 2020

Exceeded sales targets by 20%. Go over Telus phone plans and contracts. Worked with new and existing customers to sell, upsell, and cross-sell phone and internet plans to users across Canada. Signed up clients for Telus internet and home services. Upselled products to customers.

Assistant Manager at Higher Ground Café

December 1, 2015 - December 1, 2019

Operated a café for four years, from managing inventory to leading 10 employees and providing exceptional customer service to patrons. Responsibilities included customer service, shipping & receiving, reception, administration, escalations, leadership, and staff development.