Laurel Bell

Social Media & Experiential Marketing Manager at Santos by Monica

Film, edit, and manage brand TikToks; grow Santos' reach and engagement; plan and host weekly store events; earn press coverage in New York Magazine and WWD; assist with visual merchandising and establishing the Ludlow St. storefront; develop Instagram content; support on-set styling and production; design handbags, clothing, and accessories with focus on sustainable materials.

Social Media & Experiential Marketing Manager at Santos by Monica

Plan and host weekly store events; earn press coverage in New York Magazine and WWD; develop Instagram feed and stories; manage on-brand content creation and production; coordinate visuals for in-store experiences.

Social Media & Experiential Marketing Manager at Santos by Monica

Film, edit, and manage brand TikToks; drive audience reach and engagement; oversee store events and partnerships; coordinate model/logistics and production for campaigns.

Social Media & Experiential Marketing Manager at Santos by Monica

Film, edit, and manage brand TikToks; grow reach, with press coverage; lead weekly store events and content creation; manage collaborations and PR gifting to amplify reach.

TikTok Specialist & Marketing Campaign Manager at American Exchange Group

Managed TikTok growth for up to five brands (e.g., AerosoLes, White Mountain Shoes, IndieLee); increased followers and engagement; led cross-platform campaigns; developed self-directed campaigns with high ROI; produced photography for paid ads; oversaw influencer collaborations and PR gifting to amplify reach.

TikTok Manager at Verdin Bridal

Film, edit, and manage brand TikToks; drove early-performance views (58,000+ views in the first two weeks); contributed to content strategy and shoot planning.

Digital Content & Event Production Manager at Maui X Lola

Developed digital content and managed event production; created content for The Fly Girl Blog; led email marketing campaigns; planned NYFW production, including logistics, partnerships, and model coordination; supported visual merchandising and front-end setup.