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Hi, I’m Tayler Koecher. I’m a marketing-minded creator with hands-on experience in influencer marketing, social media, and brand storytelling. I’ve partnered with creators and brand teams to plan and execute campaigns across multiple platforms, optimize content strategies, and monitor performance to drive engagement and outcomes. I enjoy turning data into actionable insights and crafting authentic content that resonates with audiences. I studied psychology, spent time abroad in Milan exploring European branding and digital marketing trends, and have led marketing initiatives on campus. I’m excited to bring energy, curiosity, and a collaborative spirit to a dynamic marketing team and help brands connect with people in meaningful ways.…Hi, I’m Tayler Koecher. I’m a marketing-minded creator with hands-on experience in influencer marketing, social media, and brand storytelling. I’ve partnered with creators and brand teams to plan and execute campaigns across multiple platforms, optimize content strategies, and monitor performance to drive engagement and outcomes. I enjoy turning data into actionable insights and crafting authentic content that resonates with audiences. I studied psychology, spent time abroad in Milan exploring European branding and digital marketing trends, and have led marketing initiatives on campus. I’m excited to bring energy, curiosity, and a collaborative spirit to a dynamic marketing team and help brands connect with people in meaningful ways.

Tayler Koecher

Social Media Manager, Influencer Marketing Manager, Content Creator, +2

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Hi, I’m Tayler Koecher. I’m a marketing-minded creator with hands-on experience in influencer marketing, social media, and brand storytelling. I’ve partnered with creators and brand teams to plan and execute campaigns across multiple platforms, optimize content strategies, and monitor performance to drive engagement and outcomes. I enjoy turning data into actionable insights and crafting authentic content that resonates with audiences. I studied psychology, spent time abroad in Milan exploring European branding and digital marketing trends, and have led marketing initiatives on campus. I’m excited to bring energy, curiosity, and a collaborative spirit to a dynamic marketing team and help brands connect with people in meaningful ways.…Hi, I’m Tayler Koecher. I’m a marketing-minded creator with hands-on experience in influencer marketing, social media, and brand storytelling. I’ve partnered with creators and brand teams to plan and execute campaigns across multiple platforms, optimize content strategies, and monitor performance to drive engagement and outcomes. I enjoy turning data into actionable insights and crafting authentic content that resonates with audiences. I studied psychology, spent time abroad in Milan exploring European branding and digital marketing trends, and have led marketing initiatives on campus. I’m excited to bring energy, curiosity, and a collaborative spirit to a dynamic marketing team and help brands connect with people in meaningful ways.

Available to hire

Hi, I’m Tayler Koecher. I’m a marketing-minded creator with hands-on experience in influencer marketing, social media, and brand storytelling. I’ve partnered with creators and brand teams to plan and execute campaigns across multiple platforms, optimize content strategies, and monitor performance to drive engagement and outcomes. I enjoy turning data into actionable insights and crafting authentic content that resonates with audiences.

I studied psychology, spent time abroad in Milan exploring European branding and digital marketing trends, and have led marketing initiatives on campus. I’m excited to bring energy, curiosity, and a collaborative spirit to a dynamic marketing team and help brands connect with people in meaningful ways.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Influencer Marketing Intern at Grail Talent

December 1, 2025 - March 1, 2026

Executed influencer marketing campaigns by coordinating communication between creators and brand partners; managed content calendars, posting schedules, and approvals across multiple creators to maintain campaign efficiency; monitored live campaign performance, ensuring accurate posting and tagging while supporting the overall campaign.

Marketing and Sales Intern at Baldor Specialty Foods, Inc.

May 1, 2025 - August 1, 2025

Analyzed social media performance using Sprout Social to identify trends and optimize content strategy; wrote and edited copy for social media posts to align with brand voice and drive audience interaction; supported in-house photoshoots by coordinating with photographers and styling food for social and web content; presented a strategic influencer campaign proposal for a 2026 event; built analytical skills using Power BI and Excel to derive insights and support marketing decisions.

Social Media and Marketing Intern at OLGACOLA Milano

January 1, 2025 - May 1, 2025

Managed TikTok, Instagram, Facebook, and LinkedIn accounts, posting up to 7 times per week to boost engagement; conducted influencer outreach and relationship management to support brand partnerships and gifting initiatives; created and distributed weekly newsletters to subscribers, curating engaging content to highlight brand updates and luxury product launches; implemented SEO strategies to improve digital visibility and search performances within the luxury cosmetic market.

Social Media and Marketing Intern at ML Interior Designs

May 1, 2024 - January 1, 2025

Created and executed an Instagram content strategy, producing 40+ posts, reels, and stories to grow brand awareness and engagement; captured behind-the-scenes content on job sites and in the office to showcase the design process and increase audience connection and trust; supported brand storytelling by highlighting before and after transformations, installs, and client experiences.

Head of Marketing at Alpha Phi

January 1, 2023 - May 1, 2024

Led the chapter’s digital marketing and social media strategy for recruitment; created 20+ branded social posts across Instagram and TikTok to increase visibility and engagement during recruitment.