Lerato Maimela

Available to hire

Skills

Experience Level

Language

English
Fluent
Tswana
Intermediate

Work Experience

Senior Content Specialist at Velocity Media
February 1, 2026 - Present
Senior Content Specialist responsible for writing and editing content, developing content strategies, and managing educational resources. Responsibilities include writing copy for educational resources, keyword research, SEO optimization, content briefs, newsletters, interviewing public figures, social media management, and leading freelance contributors.
SEO Copywriter (Freelance) at Creative Studio
January 1, 2020 - December 31, 2022
Freelance SEO copywriter providing SEO optimization, content creation and copywriting services for educational resources; translated keywords into Setswana and Zulu; collaborated with clients including Uncle Faouzi and Dr Bee Family Dentists; contributed to site SEO improvements and content strategy.
SEO Copywriter at The Citizen News & All for Women
January 1, 2020 - December 31, 2022
SEO copywriter and digital journalist for The Citizen's All for Women and lifestyle sections. Wrote over 2000 published articles that ranked highly on Google, performed admin tasks, moved print content online, conducted interviews with public figures, contributed to newsletters and client campaigns, and led content projects including recipes.

Education

Bachelor of Information Science (Publishing) at University of Pretoria
January 1, 2015 - December 31, 2019
Matric (Bachelors Pass) at Midstream College
January 1, 2010 - December 31, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Software & Internet, Professional Services, Other

Skills

Experience Level