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I am a results-driven Social Media Growth Strategist and Content Marketer with hands-on experience building and scaling brand presence on Facebook and Instagram. I specialize in general consumer brands and the Web3 space, translating complex blockchain and DeFi narratives into clear, compelling content that resonates with both crypto-native and general audiences. I bring a strategic, analytical approach to every account—diagnosing what isn't working, building what will, and tracking results to drive growth. I am passionate about community, brand voice, and content that earns trust and engagement.…I am a results-driven Social Media Growth Strategist and Content Marketer with hands-on experience building and scaling brand presence on Facebook and Instagram. I specialize in general consumer brands and the Web3 space, translating complex blockchain and DeFi narratives into clear, compelling content that resonates with both crypto-native and general audiences. I bring a strategic, analytical approach to every account—diagnosing what isn't working, building what will, and tracking results to drive growth. I am passionate about community, brand voice, and content that earns trust and engagement.

OLOYE PRECIOUS FUNMILAYO

Growth Marketer, Marketing Strategist, Brand Strategist, +2

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I am a results-driven Social Media Growth Strategist and Content Marketer with hands-on experience building and scaling brand presence on Facebook and Instagram. I specialize in general consumer brands and the Web3 space, translating complex blockchain and DeFi narratives into clear, compelling content that resonates with both crypto-native and general audiences. I bring a strategic, analytical approach to every account—diagnosing what isn't working, building what will, and tracking results to drive growth. I am passionate about community, brand voice, and content that earns trust and engagement.…I am a results-driven Social Media Growth Strategist and Content Marketer with hands-on experience building and scaling brand presence on Facebook and Instagram. I specialize in general consumer brands and the Web3 space, translating complex blockchain and DeFi narratives into clear, compelling content that resonates with both crypto-native and general audiences. I bring a strategic, analytical approach to every account—diagnosing what isn't working, building what will, and tracking results to drive growth. I am passionate about community, brand voice, and content that earns trust and engagement.

Available to hire

I am a results-driven Social Media Growth Strategist and Content Marketer with hands-on experience building and scaling brand presence on Facebook and Instagram. I specialize in general consumer brands and the Web3 space, translating complex blockchain and DeFi narratives into clear, compelling content that resonates with both crypto-native and general audiences.

I bring a strategic, analytical approach to every account—diagnosing what isn’t working, building what will, and tracking results to drive growth. I am passionate about community, brand voice, and content that earns trust and engagement.

Skills

Copywriting

Social Media Design

Experience Level

Copywriting

Expert

Social Media Design

Expert

Language

English

Fluent

Work Experience

Social Media Growth Strategist & Content Marketer at Shell Media

January 1, 2023 - Present

Led growth strategies across Facebook and Instagram, delivering an average 34% increase in organic follower growth within 6 months; conducted audits to identify content gaps, built 5–7 posts/week content calendars, and managed community engagement with bi-weekly performance reports. Collaborated with clients to align content with brand objectives. Created Web3 content translating tokenomics and DeFi concepts for both crypto-native and general audiences, developed educational content series, and wrote engaging captions to drive saves and shares. Managed multiple client accounts with timely delivery.

Media Production Intern at Aso Radio and Television

January 1, 2022 - December 1, 2022

Supported daily editorial planning, performed voiceover recordings, and assisted with quality control and scheduling. Collaborated with the production team on storytelling, deadlines, and broadcast readiness, developing foundational skills in media storytelling and deadline-driven content delivery.