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I'm a results-driven digital marketing professional with 4 years of experience scaling paid-media budgets up to AED 400k/month, delivering 3.5–5× ROAS and reducing CAC by 12%. I excel at SEO, data-driven campaign optimization, and cross-channel automation to drive acquisition and revenue growth for forward-thinking brands. I bring a hands-on approach to multi-channel marketing, CRM-led lead nurturing, and creative collaboration to ensure consistent brand messaging and high-quality outcomes across web, social, and paid channels.…I'm a results-driven digital marketing professional with 4 years of experience scaling paid-media budgets up to AED 400k/month, delivering 3.5–5× ROAS and reducing CAC by 12%. I excel at SEO, data-driven campaign optimization, and cross-channel automation to drive acquisition and revenue growth for forward-thinking brands. I bring a hands-on approach to multi-channel marketing, CRM-led lead nurturing, and creative collaboration to ensure consistent brand messaging and high-quality outcomes across web, social, and paid channels.

Mosab Mahmoud Mohamed

Marketing Strategist, Growth Marketer, Performance Marketer, +2

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I'm a results-driven digital marketing professional with 4 years of experience scaling paid-media budgets up to AED 400k/month, delivering 3.5–5× ROAS and reducing CAC by 12%. I excel at SEO, data-driven campaign optimization, and cross-channel automation to drive acquisition and revenue growth for forward-thinking brands. I bring a hands-on approach to multi-channel marketing, CRM-led lead nurturing, and creative collaboration to ensure consistent brand messaging and high-quality outcomes across web, social, and paid channels.…I'm a results-driven digital marketing professional with 4 years of experience scaling paid-media budgets up to AED 400k/month, delivering 3.5–5× ROAS and reducing CAC by 12%. I excel at SEO, data-driven campaign optimization, and cross-channel automation to drive acquisition and revenue growth for forward-thinking brands. I bring a hands-on approach to multi-channel marketing, CRM-led lead nurturing, and creative collaboration to ensure consistent brand messaging and high-quality outcomes across web, social, and paid channels.

Available to hire

I’m a results-driven digital marketing professional with 4 years of experience scaling paid-media budgets up to AED 400k/month, delivering 3.5–5× ROAS and reducing CAC by 12%. I excel at SEO, data-driven campaign optimization, and cross-channel automation to drive acquisition and revenue growth for forward-thinking brands.

I bring a hands-on approach to multi-channel marketing, CRM-led lead nurturing, and creative collaboration to ensure consistent brand messaging and high-quality outcomes across web, social, and paid channels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Arabic

Fluent

English

Advanced

Work Experience

Senior Media Buyer & Digital Marketing Executive at Sparkle Medical Center – UAE, Dubai

September 1, 2015 - Present

Reduced CAC by 12% by launching automated WhatsApp retargeting via Respond.io, saving ≈ AED 18k/month. Delivered 3.5–5× ROAS while managing a 400,000 AED monthly spend across Meta, Google, TikTok & Snapchat. Built and SEO-optimized the company website, driving 250k organic visits (0→ 250k) in 6 months. Improved conversion rate by 20% through behavior-based retargeting configured in GTM.

Performance Marketing Specialist - (Remotely) at Life Marketing Management – UAE, Dubai

April 1, 2025 - Present

Multi-Brand Strategy: Led digital marketing for two distinct brands, boosting overall service demand by 15% through optimized multi-platform campaigns. SEO/SEM Performance: Improved web traffic by 30% and organic search rankings by 18% via advanced SEO and targeted SEM strategies. CRM & Lead Gen: Streamlined CRM workflows and automation, resulting in a 45% increase in qualified leads and higher conversion rates. Data-Driven ROI: Analyzed marketing KPIs to improve ROI and brand visibility across the UAE market. Creative Excellence: Collaborated with creative teams to produce high-quality, brand-aligned content that significantly enhanced user engagement.

Digital Marketing Executive at SACB GROUP – UAE, Dubai

September 1, 2024 - April 1, 2025

Executed targeted multi-channel digital campaigns (Google Ads, Meta, LinkedIn, TikTok, Snapchat), generating high-quality leads and increasing overall market demand by 35%. Boosted qualified leads by 45% and web traffic by 18% through a cohesive strategy integrating SEO, paid social, and CRM-driven marketing automation for effective lead nurturing. Collaborated with cross-functional design and video teams to develop engaging content plans, elevating creative quality and ensuring consistent brand messaging across all digital touchpoints.

Senior Media Buyer at Jiangxi Zhengbang Technology Co. Ltd (Egypt Branch) – Egypt, Cairo

May 1, 2023 - August 1, 2024

Managed a monthly digital media budget of $40,000, planning and negotiating media buys across Google, Meta, TikTok, and programmatic platforms. Improved ROI by 1.5% and reduced CPA by 11% through data-driven optimizations, advanced audience segmentation, and refined bidding strategies. Conducted continuous A/B testing on targeting and creatives, collaborating with content teams to deliver high-performing ads.

Social Media Specialist at Dream Travel and Tourism – Egypt, Alexandria

July 1, 2021 - May 1, 2023

Developed and executed tailored social media strategies across Facebook, Instagram, and Twitter, successfully growing follower count by 25%. Increased social media engagement by 30% within 6 months by curating highly relevant content and launching targeted community campaigns.