Hi, I’m Kim Hodac—a proactive marketer with hands-on experience building digital marketing campaigns, social media presence, and influencer partnerships. While pursuing a B.A. in Business Administration at UC Irvine’s Paul Merage School of Business, I led marketing initiatives for student organizations and partnered with teams to drive measurable results using Canva, Google Ads, and HubSpot. I thrive in fast-paced environments, enjoy turning data into stories, and love collaborating across teams to launch product campaigns and growth strategies on Instagram and TikTok. When I’m not optimizing campaigns, you’ll find me sewing vintage fashion, playing tennis, or jamming on the piano.

Kim Hodac

Hi, I’m Kim Hodac—a proactive marketer with hands-on experience building digital marketing campaigns, social media presence, and influencer partnerships. While pursuing a B.A. in Business Administration at UC Irvine’s Paul Merage School of Business, I led marketing initiatives for student organizations and partnered with teams to drive measurable results using Canva, Google Ads, and HubSpot. I thrive in fast-paced environments, enjoy turning data into stories, and love collaborating across teams to launch product campaigns and growth strategies on Instagram and TikTok. When I’m not optimizing campaigns, you’ll find me sewing vintage fashion, playing tennis, or jamming on the piano.

Available to hire

Hi, I’m Kim Hodac—a proactive marketer with hands-on experience building digital marketing campaigns, social media presence, and influencer partnerships. While pursuing a B.A. in Business Administration at UC Irvine’s Paul Merage School of Business, I led marketing initiatives for student organizations and partnered with teams to drive measurable results using Canva, Google Ads, and HubSpot.

I thrive in fast-paced environments, enjoy turning data into stories, and love collaborating across teams to launch product campaigns and growth strategies on Instagram and TikTok. When I’m not optimizing campaigns, you’ll find me sewing vintage fashion, playing tennis, or jamming on the piano.

See more

Language

English
Fluent

Work Experience

President & Chapter Founder at REACH @ UC Irvine
October 1, 2023 - March 1, 2024
Founded UC Irvine's first REACH National Chapter; onboarded 50+ members in one month; directed digital marketing campaigns increasing visibility by 150% and 20+ partnerships; oversaw executive operations, recruitment, and event collaborations with brands and influencers.
Marketing Campaigns & Social Media Specialist at Self-Directed Campaigns (TikTok/Instagram)
August 1, 2024 - June 1, 2025
Created photo/video campaigns for TikTok & Instagram; increased engagement by 15%; conducted audience segmentation and analytics to refine targeting and drive reach by 11%; designed brand graphics and pitch decks supporting denim product launches.

Education

Bachelor of Arts in Business Administration (Marketing & Accounting) at Paul Merage School of Business, University of California, Irvine
January 11, 2030 - January 1, 2025

Qualifications

HubSpot Marketing Certification
January 11, 2030 - April 2, 2026
Google Ads Certification
January 11, 2030 - April 2, 2026
Google Analytics Certification
January 11, 2030 - April 2, 2026
Life Insurance License
January 11, 2030 - April 2, 2026
California Tax License
January 11, 2030 - April 2, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Retail