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I am a senior graphic designer specializing in brand identity, environmental graphics, and visual systems. I lead brand and visual design projects across education, conservation, and retail, collaborating closely with clients, vendors, and facilities to deliver polished, durable solutions. I value creative strategy, clear communication, and strong relationships to help organizations tell their stories through cohesive design across print, signage, and environments.…I am a senior graphic designer specializing in brand identity, environmental graphics, and visual systems. I lead brand and visual design projects across education, conservation, and retail, collaborating closely with clients, vendors, and facilities to deliver polished, durable solutions. I value creative strategy, clear communication, and strong relationships to help organizations tell their stories through cohesive design across print, signage, and environments.

Shonna Dowers

Graphic Designer, Brand Designer, Designer, +5

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I am a senior graphic designer specializing in brand identity, environmental graphics, and visual systems. I lead brand and visual design projects across education, conservation, and retail, collaborating closely with clients, vendors, and facilities to deliver polished, durable solutions. I value creative strategy, clear communication, and strong relationships to help organizations tell their stories through cohesive design across print, signage, and environments.…I am a senior graphic designer specializing in brand identity, environmental graphics, and visual systems. I lead brand and visual design projects across education, conservation, and retail, collaborating closely with clients, vendors, and facilities to deliver polished, durable solutions. I value creative strategy, clear communication, and strong relationships to help organizations tell their stories through cohesive design across print, signage, and environments.

Available to hire

I am a senior graphic designer specializing in brand identity, environmental graphics, and visual systems. I lead brand and visual design projects across education, conservation, and retail, collaborating closely with clients, vendors, and facilities to deliver polished, durable solutions. I value creative strategy, clear communication, and strong relationships to help organizations tell their stories through cohesive design across print, signage, and environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Principal at SKD Design

December 31, 2021 - Present

Independent consultancy specializing in brand and strategic design for diverse organizations and brands. Focus on solutions that support fundraising, community engagement, and storytelling. Principal designer responsible for brand identity and logo development, contributing to a $300,000 fundraising campaign for barrier beach preservation. Created a 12-sign beach preservation package with local species information and boundary markers, coordinating with local fabricators for outdoor installation. Also led branding work for Nope’s Island Conservation Association, Blackstone Parks Conservancy, and Tweflth Night Wines, including wayfinding and collateral design.

Principal at Surfacematter Design

December 31, 2013 - December 31, 2020

Design studio focused on branding and environmental graphics for corporate, educational, public, and retail clients. Led MIT centennial campus celebration design and production coordination, including master plan development (logo, exhibition design, signage, wayfinding, posters, MBTA signage, website graphics, print collateral). Managed donor wall installation for Hamilton College, brand collateral for Johnson & Wales University, and environmental graphics for independent retailers and bookstores.

Principal at Surfacematter Design

January 1, 2014 - January 1, 2021

Branding and environmental graphics studio providing exhibitions, wayfinding systems, and branded environments. Led design and production for MIT centennial celebration; campus master planning including logo, signage, and material collateral; donor walls, campus signage, and related print work; and brand collateral for JWU, An Unlikely Story, and other clients.