Kristianna Eaton

Marketing Coordinator at Arbor Homes

Led the marketing strategy for TikTok, developing content that increased engagement and brand visibility; assisted in event planning and produced marketing collateral to help generate content and templates for brand consistency; captured high-quality images of homes, communities and amenities used across marketing channels; created visually appealing designs for flyers and social media campaigns to promote events across all platforms.

Marketing Intern at Arbor Homes

Trained onboarding employees while also demonstrating tasks with relevant marketing software; developed content and collateral for spec homes in all Arbor Homes markets; produced and edited social media content for the content calendar; designed flyers, organized templates on Canva and prepared presentations for neighborhood initiatives.

Marketing Intern at Market Wagon

Conducted proactive outreach to potential vendors using marketing research and online sources; collaborated with internal teams to align vendor requirements with company standards; led outreach in marketing strategies for vendors to cultivate a broader market; established and maintained ongoing communication with prospects, addressing inquiries and providing information.

Marketing and Communications Intern at TechGirls

Promoted the 2024 TechGirls program through content creation for multiple social media platforms; collected and shared alumni stories while creating material to engage with prospective members; assisted in the application review and process for the TechGirls 2024 cohort; designed training materials, surveys and evaluations while handling administration tasks.