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I am a marketing professional with expertise in campaign planning, segmentation, and lead generation, driving measurable growth through data-driven strategies. I specialize in SEO/SEM and funnel optimization, improving conversions by 15%+. Proficient with HubSpot, Salesforce, and Google Analytics to track performance and optimize ROI. I am currently completing a Master of Project Management.\n\nThroughout my career, I have led multi-channel campaigns across the customer lifecycle, leveraging targeted content and data-driven insights to boost engagement, conversions, and retention. I enjoy collaborating across teams to align marketing with sales goals and deliver tangible results.…I am a marketing professional with expertise in campaign planning, segmentation, and lead generation, driving measurable growth through data-driven strategies. I specialize in SEO/SEM and funnel optimization, improving conversions by 15%+. Proficient with HubSpot, Salesforce, and Google Analytics to track performance and optimize ROI. I am currently completing a Master of Project Management.\n\nThroughout my career, I have led multi-channel campaigns across the customer lifecycle, leveraging targeted content and data-driven insights to boost engagement, conversions, and retention. I enjoy collaborating across teams to align marketing with sales goals and deliver tangible results.

Jimmy Aridi

Marketing Strategist, Growth Marketer, Product Marketer, +4

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I am a marketing professional with expertise in campaign planning, segmentation, and lead generation, driving measurable growth through data-driven strategies. I specialize in SEO/SEM and funnel optimization, improving conversions by 15%+. Proficient with HubSpot, Salesforce, and Google Analytics to track performance and optimize ROI. I am currently completing a Master of Project Management.\n\nThroughout my career, I have led multi-channel campaigns across the customer lifecycle, leveraging targeted content and data-driven insights to boost engagement, conversions, and retention. I enjoy collaborating across teams to align marketing with sales goals and deliver tangible results.…I am a marketing professional with expertise in campaign planning, segmentation, and lead generation, driving measurable growth through data-driven strategies. I specialize in SEO/SEM and funnel optimization, improving conversions by 15%+. Proficient with HubSpot, Salesforce, and Google Analytics to track performance and optimize ROI. I am currently completing a Master of Project Management.\n\nThroughout my career, I have led multi-channel campaigns across the customer lifecycle, leveraging targeted content and data-driven insights to boost engagement, conversions, and retention. I enjoy collaborating across teams to align marketing with sales goals and deliver tangible results.

Available to hire

I am a marketing professional with expertise in campaign planning, segmentation, and lead generation, driving measurable growth through data-driven strategies. I specialize in SEO/SEM and funnel optimization, improving conversions by 15%+. Proficient with HubSpot, Salesforce, and Google Analytics to track performance and optimize ROI. I am currently completing a Master of Project Management.\n\nThroughout my career, I have led multi-channel campaigns across the customer lifecycle, leveraging targeted content and data-driven insights to boost engagement, conversions, and retention. I enjoy collaborating across teams to align marketing with sales goals and deliver tangible results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Patient Advisor at ArtSmiles

November 1, 2024 - December 1, 2025

Led multi-channel marketing campaigns across the customer lifecycle, achieving 95%+ satisfaction rate and increasing retention through focused segmentation and content-driven engagement strategies. Exceeded monthly acquisition targets by 15–20% by optimizing lead nurturing workflows, improving funnel conversion rates, and aligning campaign strategy with sales performance goals.

Booking Consultant at Bellizzi Studios

May 1, 2024 - October 1, 2024

Managed 30+ weekly marketing-qualified leads using HubSpot and Salesforce to track pipeline performance, improving lead flow efficiency by 20% and strengthening campaign-to-sales alignment. Increased lead-to-conversion rates by 15–25% by optimizing content strategy, refining customer segmentation, and improving marketing funnel workflows through data-driven insights.

Travel Insurance Sales Consultant at Medibank

October 1, 2023 - April 1, 2024

Conducted market and customer behavior analysis to segment audiences and present tailored product positioning, supporting 50+ monthly leads through targeted campaign messaging. Achieved 90%+ first-touch conversion and exceeded acquisition targets by 10–15% by optimizing funnel performance, aligning messaging with audience insights, and maintaining compliance standards.

Customer Experience Specialist at TAL

November 1, 2021 - May 1, 2023

Managed 40+ daily inbound marketing inquiries, achieving 95% first-response resolution and improving lead engagement through timely follow-ups and CRM tracking. Analyzed customer feedback and coordinated with internal teams to reduce drop-offs by 20%, optimizing campaign performance and maintaining compliance with brand and policy standards.

Booking Consultant at Advanced Hair Studio

April 1, 2020 - November 1, 2021

Managed 60+ daily qualified leads, achieving 95%+ engagement scores and 90% first-touch conversion in a high-volume campaign environment. Increased revenue by 15–20% through structured consultation bookings and optimized upselling strategies, while simultaneously reducing average wait times by 25% and improving overall service efficiency.

Sales Associate at Hairhouse Warehouse

December 1, 2015 - July 1, 2018

Managed in-store merchandising and promotional displays to strengthen brand positioning, contributing to a 10–15% increase in sales while maintaining 100% transaction accuracy. Delivered high-impact customer engagement in a fast-paced retail environment, assisting 80+ customers daily and achieving 95%+ satisfaction through product positioning and service excellence.